Marketing course ABE
The course is
designed to meet the requirements of those who would like to work in the
marketing environment. Marketing programme allows
you to specialise in a dynamic and creative area that can have a great
impact on the bottom line of a company.
Entry
Requirements :
Level of English -
Intermediate
Age: Above 18
Progression
- After completing the Advanced Diploma level you can
be accepted at the final year of most British Universities, or MBA
programmes.
Marketing Programme structure
Certificate
- 4 subjects
Introduction to Business
Introduction to
Business Communication
Introduction to Quantitative Methods
Introduction
to Marketing
Diploma part one - 4 subjects
Economic
Principles and their Application to Business
Organisational Behaviour
Quantitative
Methods for Business and Management
Principles of Marketing
Diploma
part two - 5 subjects
Marketing Policy, Planning and
Communication
Marketing Information Systems
Marketing in Action
Plus
two from Principles of Business Law, Human Resource Management,
Systems
Analysis and Design
The full course takes 12 months, 15 hours
per week.
Start dates June 2008
Fee:
£1500 Certificate level, £2000 Diploma level