B.A. (Hons) Fashion Art Direction

The course will explore anticipating change, trend/lifestyle analysis and the generation and development of new creative visual fashion concepts and outputs. You will develop skills and experiences in styling/art direction, editorial/self-publishing, fashion graphics/illustration. You will study the historical, socio-cultural, aspects of design, enabling you to contextualise fashion and communication as part of a contextual studies series of units.

Practical design visual communication skills are taught throughout the course in tutorials and workshops, using traditional and state-of-the-art equipment. You will be encouraged to use analogue and digital responses and develop a range of visual skills.

Individual and collective approaches will link you with industry sectors, locally, nationally and internationally. There will be opportunities for you to work on interdisciplinary and outward facing projects with students from across the design department.

You will take part in regular exhibitions, events and publications of your work and this will be embedded in to the curriculum and situated within the specialised spaces and resources of the Art School environment.