BA (Hons) Fashion Buying and Management

Course detail
During the course you will cover fashion fundamentals as well as developing an appreciation of fashion’s wider context. We will examine topics such as:
the fashion consumer
trends and design
buying trends
supply chain
management of fashion markets.
The course curriculum is based on developing your skills in:
communications
fashion
buying and management.
In addition to hands-on learning opportunities through industry, you will attain vital skills through lectures, workshops, and seminars specialising in fashion buying and design and product development.
Your learning is designed for savvy business people wanting to work in this amazing industry. This will also include looking at fashion business start-ups.

Throughout the degree, sustainable fashion, contemporary fashion culture and more future-focused entrepreneurial opportunities are central themes of the course.
Practical opportunities include:
practical industry linked briefs to help you understand digital fashion, and how technology and fashion brands interact.
a work placement, where you will choose to work for a company or to work freelance, helping you develop enterprise skills.
collaboration opportunities with Film and Media, Photography and Advertising and Public Relations students to help you develop fashion styling, advertising and blogging images. This will give you insight into digital campaigns and how this works through integrated, mobile and social media.
visiting a fashion and textiles trade show at Premier Vision or Pret-a-Porter.
Year one
The first year modules provide an underpinning of knowledge and skills in the fashion industry and product development that serve as the foundational elements for course progression.

Modules include:
Fashion Forecasting and Contemporary Culture
Fashion Buying concept to consumer
Consumer Behaviour & Trends
Introduction to Fashion Marketing and Branding
Fashion Start-ups.
Year two
In the second year, you will develop fashion buying, management and entrepreneurial skills by working on an industry-focused project and engaging in work experience in the fashion industry.
You will also enhance your computer-aided design skills to develop appealing and effective visual communications including marketing materials.

Modules include:
Fashion Range Planning
Sourcing and Supply Chain
Internship or Industry mentored Project
Fashioning the Future
Entrepreneurship and Career Development.
Year three
The third and final year expands your knowledge to encompass the impact of globalisation on fashion buying and management.
You will also research a particular area of interest in depth, from theoretical and practical perspectives.

Modules include:
Fashion External Brief
External Presentation & Pitch
Research Planning
Entrepreneurship Portfolio
Major-negotiated Project.