BA (Hons) Public Relations with Politics

Bachelor's degree

In Ormskirk

£ 9,250 + VAT

Description

  • Type

    Bachelor's degree

  • Location

    Ormskirk

  • Duration

    3 Years

Recognising how the worlds of public relations, media and politics all constantly interact, this degree combines the development of practical skills and knowledge of public relations with an exploration of key aspects of politics and political communications.

PR is about creating and enhancing the reputations of clients and companies. This degree uses live campaigns for real clients, an optional work placement and industry guest speakers to develop campaigns, build portfolios of practical work and create links with prospective employers.

This degree immerses you in the exciting media environment and also enables you to study several aspects of politics, from political practices in the UK, Europe and America, to an in-depth exploration of political messaging. If you have a keen interest in the communications aspects of politics and want to enhance your understanding of how a range of organisations communicate with their audiences, then this is the degree for you.

Facilities

Location

Start date

Ormskirk (Lancashire)
See map
St Helens Road, L39 4QP

Start date

On request

About this course

Typical careers for Public Relations graduates include working for public relation consultancies, in-house PR or communications departments, press offices, event organisers, publicity and promotional companies, the media, or in human relations, marketing and management. You will be ideally placed to work in public relations for political organisations. Alternatively, you may wish to progress to further study or research in Public Relations or Politics.

120 UCAS Tariff points on the new UCAS Tariff. Creative Arts subjects are preferred.

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Subjects

  • Politics
  • Media
  • Public
  • PR
  • Public Relations
  • PR training
  • Industry
  • Political Ideas
  • Social
  • Cultural
  • Event Management
  • Marketing
  • Communications
  • Black Life
  • Democracy
  • Strategic Political
  • Broken Britain

Course programme

Year 1

MED1055 Media Relations (20 credits)

MED1414 Hold the Front Page (20 credits)

MED1427 Foundations of PR and Client-Led Campaign (20 credits)

POL1001 Introduction to Political Concepts and Theory (20 credits)

POL1002 Introduction to Political Systems and Institutions (20 credits)

You will select one of the following modules:

MED1046 Academic, Professional and Research Skills (20 credits)

MED1057 Communicating Through Design (20 credits)

MED1428 PR - Past, Present, Future (20 credits)

Language modules in French, Spanish or Mandarin, delivered at the Edge Hill Language Centre, are available to study as an integral part of this degree. A single Language module can be studied instead of one of the optional modules above.

Year 2

MED2069 PR Campaigns (20 credits)

MED2070 Client Led Campaign (20 credits)

POL2001 Comparative European Politics (20 credits)

You will select three of the following modules:

HIS2020 Communism in Eastern and Central Europe After 1945 (20 credits)

MED2080 Psychology of Persuasion (20 credits)

MED2082 Creative Research Methods and Professional Ethics (20 credits)

MED2215 Analysing Audiences (20 credits)

MED2259 Media and PR in the Digital Age (20 credits)

MED2285 Writing for the Media (20 credits)

MED2289 Crisis Management (20 credits)

SPY2135 Broken Britain (20 credits)

If you studied a Language module in Year 1, you may wish to study a further Language module in Year 2. This would form an integral part of your degree in place of one of the optional modules above.

Year 3

MED3246 Client-Led Campaign (20 credits)

POL3001 Strategic Political Communications (20 credits)

You will select one of the following modules:

CIS3111 E-Government and E-Democracy (20 credits)

HIS3021 Black Life and Black Protest in the United States Since 1945 (20 credits)

POL3003 Working in Politics (20 credits)

You will select a further 60 credits from the following modules:

MED3057 Event Management (20 credits)

MED3220 Work Placement (20 credits)

MED3225 Dissertation (40 credits)

MED3247 Industry Portfolio (20 credits)

SPY3111 Social, Cultural and Political Ideas (20 credits)

If you studied Language modules in Years 1 and 2, you may wish to study a further Language module in Year 3. This would form an integral part of your degree in place of one of the optional 20 credit modules above.

Optional modules provide an element of choice within the programme curriculum. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by timetabling requirements.

Additional information

International students enrolling on the programme in academic year 2017/18 are £11,575 per annum.


How will I be assessed?

Although there are some examinations on this programme, the vast majority of modules are assessed through coursework which can take the form of essays, reports, blogs, presentations, portfolios and practical activities.

Who will be teaching me?

An experienced team with a wide range of interests reflecting all areas of media and marketing theory and practice will work with you, in addition to experts in politics. Members of the programme team are active in the research of contemporary developments in PR, marketing and politics and have current or recent experience of working in industry. Current research interests include the language of politics, political leadership, and PR in charities.

BA (Hons) Public Relations with Politics

£ 9,250 + VAT