BBA Retail Management

The BBA Program has the objective of preparing graduates with the knowledge, tools of analysis and skills with which to understand and participate in the modern business and economics world, to prepare them for subsequent post-graduate studies and to achieve success in their professional careers.
After Graduation there are many scopes for the Individuals to make their career as Retail Executive, Retail Manager, Retail Director, Store Manager, Product Manager, Supply Chain Supervisor, Client Service Executive, Client Relation Manager, Section supervisor.
First Year- You Find 6 Subjects- 1.Tamil [Or] Any one of the other Languages (Tamil/ Telugu/ Kannada/ Malayalam/ urdu/ French/ Hindi/ English), 2.Foundation of English, 3.Principles of Management, 4.Managerial Economics, 5.Financial and Management Accounting, 6.Introduction to Retailing. Second Year- You Find 6 Subjects- 1.Business Mathematics & Statistics, 2.Business Communication, 3.Marketing Management, 4.Human Resource Management, 5.Store Layout, Design and Visual Merchandising, 6.Environmental Studies. Third Year- You Find 6 Subjects- 1.Merchandise Management & Pricing, 2.Retail Store Operations, 3.Consumer Buying Behaviour, 4.Customer Service and Personal Selling in Retailing, 5.Logistics & Supply Chain Management, 6.Information Technology & E-tailing.