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Book Publishing: An Introduction

in The Publishing Training Centre (England)

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Price:

£619 + VAT

Duration:

2 Days

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Course objectives:

New to publishing? This course will get your career off to a great start. In just two days you'll discover: * what everyone in the company actually does * what's involved at every stage of the publishing process * how the stages fit together.

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Course details

Type Course Duration 2 Days
Method / place Contact course provider Classes
Suitability Those who are new to publishing and keen to get their career off to a great start.
Course objectives New to publishing? This course will get your career off to a great start. In just two days you'll discover: * what everyone in the company actually does * what's involved at every stage of the publishing process * how the stages fit together.
Price £619 + VAT
Get direct information on how to enrol, venues and availability...

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Course programme

Book Publishing: An Introduction
Book Publishing: An Introduction "Absolutely fantastic - a solid and sound introduction to the publishing industry."
Freelance delegate
 
"Brilliant introduction."
Taylor & Francis delegate

The course will give you the best possible introduction to what publishing is all about. You'll meet a variety of experts from different backgrounds, giving you a wider perspective of the industry you've just joined. And you'll see exactly what all of these people do:
 
  • authors
  • commissioning editors
  • copy-editors and proofreaders
  • production staff
  • members of the sales, export and rights departments
  • promotion and publicity personnel
  • booksellers.
Programme
Day one
  • Industry overview
  • Project development
    • Developing new ideas into workable projects
    • Researching and costing new projects
    • The decision to publish
    • Managing authors
    • Editing (substantive and copy) and proofreading
  • Design
    • Role of design
    • Examples of cover design
    • Text design and layout
    • Type families; type sizes; good typography
    • Good and bad page design
  • Production
    • Outline of the processes of book production
    • Managing and controlling the cost, time and quality
    • Interface with other departments
    • Quality control
 
Day two
  • Rights
    • Copyright
    • What rights can you sell?
    • Major book fairs
    • Contracts
  • Sales and marketing
    • The market place
    • The supply chain - routes to market
    • Sales and marketing's role in the decision to publish
    • Selling the publication
    • Publicity and promotion
    • Margins
  • Finance
    • Cost breakdown
    • Annual company budget
    • P&L
    • Practical exercise
Your tutors
A range of experienced publishers each offering insights into their own specialist area.

Note that most of our open courses can also be run as in company events.

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On The Publishing Training Centre

Provider description
For more than twenty-five years, the Publishing Training Centre at Book House (PTC) has provided cost-effective and high quality training for publishers in the UK and overseas. Previously known as Book House Training Centre, it's an educational charity dedicated to the pursuit of excellence in publishing.

Although we're best known for our core editorial skills training for book and journal publishers, we actually offer about 70 open courses, covering the complete range of publishing skills. Training in IT and electronic publishing is also now a key part of our portfolio.


In recent years, we have seen a huge growth in demand for in company training and consultancy and for our distance learning programmes in Basic Proofreading, Copy-Editing, Effective Copywriting, Picture Research and Editorial Project Management.

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