Broadcast Media - Radio and TV
Training
In Colchester
Description
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Type
Training
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Location
Colchester
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Duration
1 Day
The session focuses on effective preparation for radio and TV interviews and offers practical tips and advice on how to handle journalists and a media interview situation. The main thrust of this session is the effective preparation and delivery of key messages in both a proactive or challenging interview situation.
Facilities
Location
Start date
Start date
Reviews
Subjects
- Broadcast Media
Course programme
OVERVIEW:
A stimulating one-day workshop for key spokespeople, with plenty of hands-on experience and exercises covering:
• Understanding what makes a good story
• Conveying key messages
• Preparing for and undertaking interviews on TV and radio
• Handling challenging questions
AIMS:
The session focuses on effective preparation for radio and TV interviews and offers practical tips and advice on how to handle journalists and a media interview situation. The main thrust of this session is the effective preparation and delivery of key messages in both a proactive or challenging interview situation. Delegates will gain a real insight from Mosaic Publicity's trainers into what journalists are looking for, as well as practical one-to-one interviews for radio and TV together with plenty of constructive critical feedback on content and presentation.
PROGRAMME:
9.00am Welcome, introductions and outline of the day
9.15am Interview preparation workshop -
• Understanding the opportunity
• Key messages
• Soundbites
• Difference between print and broadcast
• Difference between radio and TV
9,45am Preparing key messages
10.00am Radio interviews - One-to-one
10.45am Playback and feedback
11.15am Refreshments
11.30pm Radio interviews - Phone-in-style
12.15pm Playback and feedback
1.00pm Lunch
1.30pm Preparing for a TV interview
• The TV soundbite
• Presentation skills
• Body language
2.00pm One-to-one TV interview - outside
2.45pm Playback and feedback
3.00pm Refreshments
3.15pm One-to-one TV interview - inside
4.00pm Playback and feedback
4.45pm Questions and close
Additional information
Broadcast Media - Radio and TV