BTEC HND in Business (e-Marketing)
BTEC
In Wembley
Description
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Type
BTEC
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Location
Wembley
Important information
Government funding available
Facilities
Location
Start date
Start date
About this course
> at least 18 years of age plus
> at least one GCE A Level pass in a relevant subject with appropriate supporting passes at GCSE
> or Certificate/Diploma in Business or in a related subject (e.g.Tourism, Hospitality and Catering)
> or appropriate work experience
Reviews
Course programme
BTEC Higher Nationals are designed to provide a specialist vocational programme, linked to professional body requirements and National Occupational Standards where appropriate, with a strong work related emphasis. The qualifications provide a thorough grounding in the key concepts and practical skills required in their sector and their national recognition by employers allows progression direct into employment. BTEC Higher Nationals offer a strong emphasis on practical skills development alongside the development of requisite knowledge and understanding in their sector. Learners are attracted to this strong vocational programme of study that meets their individual progression needs whether this is into employment or to further study on degree or professional courses.
Course Contents:
Course Structure & Syllabus Eight core units:
E-Business Development (H1)
E-Business Technology (H1)
Marketing for E-Business (H1)
E-Business in Context (H2)
E-Business Project (H2)
Website Design (H1)
Research Methods (H2)
Internet Studies (H1)
Four compulsory specialist units:
E-Marketing Processes in Practice (H1)
Integrated Marketing Communications (H2)
Marketing Planning and Intelligence for E-Business (H1)
Supply Chain Management for E-Business (H2)
Select four specialist units from the following list:
Programming Concepts (H1)
Database Design Concepts (H1)
Data Analysis and Design (H2)
Visual Programming (H2)
Project Management (H2)
Security for E-Business (H1)
Java Programming (H1)
Assessment
Assessment is undertaken in a variety of ways that include assignments, practical projects, presentations, critiques and in some cases examinations depending on the type of module. All assessment is designed to both assess performance and as a learning vehicle. Industrially relevant topics are used in assessments wherever possible.
Career opportunities
As a recognised vocational qualification, the HND will open doors into a range of business and IT-related positions in City firms, multinational companies, specialist consultancies and small and medium-sized enterprises across a broad range of industry sectors.
Opportunities for further study
Graduates from this course are ideally suited to continue with their studies to degree level and dependent on their level of achievement may enter either year 2 or year 3 of the degree course.
Requirements
at least 18 years of age plus
at least one GCE A Level pass in a relevant subject with appropriate supporting passes at GCSE
or Certificate/Diploma in Business or in a related subject (e.g.Tourism, Hospitality and Catering)
or appropriate work experience
BTEC HND in Business (e-Marketing)