Business IT Diploma with Marketing and PR

Course Content Core Subjects • Computer Keyboard Skills – Learn how to touch type accurately, using the correct keyboard technique. OR

• Keyboard Speed Development – Develop your typing speed to improve productivity using graded copying exercises and timed dictations. A number of stages are available, taking you up to a speed of 70 wpm.

• Effective Business Communication – Learn to communicate effectively in business – by letter, email, telephone and personal presentations. OR

• Business Document Production – Develop skills and understanding of routine and complex business documents and the conventions used in their production and presentation.

• Microsoft Word – Learn word processing skills to a good business standard.

• Microsoft Word Expert – Learn advanced word processing skills including mail merge, creating and running macros, creating an index, table of contents and more.

• Microsoft Excel - Learn spreadsheet skills to a good business standard. OR

• Microsoft Excel Expert – Learn advanced spreadsheet skills, covering areas such as importing and exporting data, creating and using templates, linking workbooks, data management, using analysis tools and pivot tables.

• Microsoft Outlook – Learn how to share, manage and schedule information electronically. Covers use of email, electronic calendar, scheduling meetings and appointments, creating and assigning tasks and creating address lists.

• Microsoft Access – Develop database skills from initial design stage to running reports and queries.

• Microsoft PowerPoint – Gain competency in creating slide presentations. Areas covered include formatting, inserting tables, pictures, sound and hyperlinks, and applying transition and timing effects.

• Microsoft Publisher – Learn desktop publishing skills using this Microsoft program. Create various publications, inserting text, pictures, frames and tables.

• Get Into Marketing – Learn the main principles of marketing covering subjects such as a product life cycle, pricing and promotion strategies, advertising, attending and exhibiting at Trade Shows.

• Get into PR – Learn the main principles of public relations, creating a company newsletter, the PR plan, press releases, crisis management and PR in relation to the internet. Please discuss the options with your Course Advisor Benefits

• Equip you to start a new career
• The flexibility and value of a self-study course designed to enable you to work at your own pace
• Personalised workbooks to use as a reference guide on completion of your training
• The opportunity to gain a Pitman Training Diploma that is recognised nationally and internationally by employers