Business & Marketing Strategy

Course review:

Strategic Business planning and Marketing Strategy goes hand in hand. It is therefore vital for any Business professional to understand this integration and how to develop organisational marketing strategy in line with the Business and Corporate Strategies.

What do I learn?

• Strategic Business Management and Planning
• Management of Financial Resources and Performance
• Strategic Marketing Management & Implementation
• Global Marketing Strategy, Design and Innovation
• Marketing for SMEs, Not for Profit, Public Sector Organisations and Entrepreneurship

MA in Marketing & Innovation degree programme, which also includes Postgraduate Diploma in Business & Marketing Strategy, will provide students with this unique opportunity to understand this vital activity. Furthermore, you will be studying at one of the London’s premier business schools’ at LSM Business School with study centres located in Central London.

Key Course Features:

• Dual Qualifications – Postgraduate Diploma at the end of stage 1 and at the end of Stage 2;
• Start dates throughout the year;
• Students can submit assessments in January, April, June and September for the Stage 1;
• Once qualified, students are eligible to apply for the full membership of the Association of Business Executives - ABE;
• Convert the Postgraduate Diploma qualification to a prestigious MA degree within 6 months;
• Free access to LSM Business School’s E-library;
• Classes are held at Birkbeck College in central London;
• Masters degree is awarded by Anglia Ruskin University.