CAM Diploma Digital Marketing - Digital Marketing Planning
Course
In Nantgarw
Description
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Type
Course
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Location
Nantgarw (Wales)
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Duration
2 Days
Suitable for: Marketers, web teams, directors, owners.
Facilities
Location
Start date
Start date
Start date
Reviews
Course programme
The Digital Marketing Planning Award is one of the two digital modules of the CAM Diploma in Digital Marketing. The unit will consider a range of environmental factors both internal and external (e.g. legal) that will shape and influence the e-marketing planning and strategic process. Various e-business models will be explored. In addition, similarities and differences covering the mix elements in traditional and digital marketing will be addressed along with issues such as relationship marketing, permission and consumer concerns around privacy, trust and security.
The course also has an online elements which students are required to complete and there is also an assessment to undertake.
CAM Diploma Digital Marketing - Digital Marketing Planning