Cold Calling With Confidence
Training
In City Of London
Description
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Type
Training
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Level
Intermediate
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Location
City of london
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Duration
1 Day
Gain the skills to overcome nerves, get past gatekeepers, and make the best impression with prospects resulting in a higher number of qualified meetings being booked. Crucially attendees will learn techniques for handling the first crucial “make or break” 20 seconds of a cold call, and avoiding other common pitfalls.
Who should attend? This course is aimed at cold callers of all levels from senior sales professionals looking for a refresh, to telemarketers new in their roles.
The teaching style is highly participatory, with attendees encouraged to share their experiences, and with key learning points reinforced through role plays.
Attendees will gain a more confident, structure attitude towards cold calling resulting in a higher number of qualified meetings booked.
PowerCall Training imparts proven techniques for gaining the right attitude for sustained success, script preparation, objection handling, dealing with Gatekeepers, and for overcoming obstacles to building rapport with prospects.
How is the student assessed: Through participation in role plays involving key learning points.
Delivery method : classroom (public course)
Duration: Half Day
Important information
Documents
- PowerCall Cold Calling With Confidence Flyer.pdf
Facilities
Location
Start date
Start date
About this course
This course is suitable for senior sales professionals looking to refresh their cold calling skills or for new telemarketers wishing to establish a blue print for best practice. There is no pre-course work assigned.
Reviews
Subjects
- Skills and Training
- Cold Calling Skills
- Skills for selling
Teachers and trainers (1)
Anthony Maddalena
Head Trainer
During my seven years as a sales trainer I have used my extensive experience of closing big ticket deals to design and deliver inspirational workshops to assist my clients to drive their sales performance to new levels, particularly in the field of cold calling excellence. An enthusiastic advocate of utilising Eastern psychological practices to enhance positive behaviour, and break self-limiting patterns my unique methodology has assisted numerous clients around the world, to fully release the potential in their sales activities. Clients have included Vodafone, Ericsson and Dow Jones.
Course programme
1. BEFORE THE CALL.
Getting the Right Attitude:
How to develop a Calm Mind and a Positive Attitude towards cold-calling. Overcoming personal obstacles to success.
Script Preparation:
How to create a truly powerful and compelling script to clinch a decision-maker’s interest. Attendees will create and rehearse their own scripts in pairs.
Objection Handling:
How to respond on responses to “Please send me Information”, “I’m too busy”, “I have no budget” etc. Delegates will practice these responses in role-play sessions.
2. DURING THE CALL.
This part of the session will focus on all aspects of Conducting the Perfect Cold Call.
Getting Past the Gate Keeper:
How to respond to: “Has he spoken to you before?” and “What’s it about?”
How to Handle Calls with Prospects:
Guidance on Powerful Questioning techniques, including Welcoming Questions from Prospects and How to Use Them, Tailoring Answers to Prospects, Uncovering the “Pain”, the Power of Referrals and Assumptive closing.
Role Play: Attendees to rehearse the above.
3. AFTER THE CALL
Emailing/ Writing to Prospects:
Tips on creating compelling language, and tailoring responses.
Measuring/Targeting:
Guidance on personal targets versus official targets.
Eliminating Down Periods:
Some tips on keeping the momentum going.
For Full Day In House Sessions (only)
The afternoon component will include one-on-one personal coaching, where scripts, objection handling etc will be put into practice during fresh cold-calls.
Measurable Action Points:
These will be agreed by the client and PowerCall Training prior to Session/s commencing. They will form a Blue Print of Best Practice for Cold-Calling, and will be used by the client to track progress. These Action Points can be used straight away by our clients’ cold-callers.
Additional information
Both multinationals and numerous SMES have trusted us over the years to upskill their cold calling teams , and we have not let them down. Past clients include Vodafone, Dow Jones International, Ericsson, Microsoft, and TNT Post.
Cold Calling With Confidence