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Digital Media: Intro

Short course

Inhouse

Price on request

Description

  • Type

    Short course

  • Methodology

    Inhouse

  • Duration

    1 Day

This session demystifies the jargon surrounding the digital revolution and gives delegates the opportunity to embrace the possibilities of creating content for websites. Suitable for: Anyone who is new to online media

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Course programme

An Introduction to Digital Media

(½ day)

Ideal for

Anyone who is new to online media.

Benefits

This session demystifies the jargon surrounding the digital revolution and gives delegates the opportunity to embrace the possibilities of creating content for websites.

Content of the ½ day

  • Why digital media is top of the agenda and here to stay
  • Understanding web speak
  • Why do users turn to the web?
  • Revenue possibilities
  • How is online success measured?
  • How companies can use their web sites
  • How and why readers get to sites
  • What is SEO: driving traffic to your site
  • Moving content from print to site - the issues
  • Podcasting
  • Vodcasting
  • Blogging

Digital Media: Intro

Price on request