Enterprise Management MSc/PGDip

Modules
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Business Creation and Development
Business Creation and Development engages students in the more practical elements of enterprise activity, not just in terms of creating new businesses, but also in terms of entrepreneurship within the corporate environment and business growth. The module content will explore the key principles of the start-up and growth of a business, including entrepreneurship, business creativity, business growth, business planning, strategy formulation and business improvement.
Enterprise Project
The module extends and develops students' knowledge and ability in focusing upon, and preparing for, entrepreneurial research. It introduces students to the disciplines of critical appraisal and research techniques as well as the design and execution of an enterprise research project. The project can either take the form of a new enterprise start-up plan or an existing business development plan. The aim is to develop students' skills and expertise in the essential research tools they will need for both successful postgraduate study and as self-employed entrepreneurs or managers of the future.
Entrepreneurial Finance
This module aims to develop students' understanding and awareness of the fundamental concepts of finance from an entrepreneurial perspective in terms of the sources of finance, accounting principles, determining business valuation and assessing exit decisions. The module places emphasis on how managers can use financial techniques to greatly enhance the decisions taken in small and medium size enterprises and start-up firms.
International Entrepreneurship
This module aims to develop students' understanding and awareness of international entrepreneurship within the service sector. Emphasis will be placed upon an examination and critique of entrepreneurial activities both in the UK and internationally. The process of organisational growth for entrepreneurial firms including alternative growth strategies shall be examined in detail. Opportunities and challenges prevalent in the international environment will also be incorporated.
Personal Leadership Development
In an ever-changing and challenging business environment, strong leadership is vital to business success. To become adept in such changing times, individuals need to develop personal leadership skills. Initially, the module introduces contemporary theories and models underpinning leadership. From this, students will be given an opportunity to develop personal leadership skills, including coaching, mentoring and communication. The module will also enable students to reflect on prior and existing leadership experience, work through case studies, business insights and engage in critical dialogue with others to develop their own leadership skills.
Risk and Strategic Enterprise Management
Enterprises operate within global, complex and increasingly dynamic environments. This makes it imperative for entrepreneurs and managers to design and implement effective strategies to deal with inherent risks of doing business in these volatile environments. This module provides a framework for identifying, assessing, quantifying risks and designing effective risk mitigating strategies. This will be examined from both an SME and corporate business perspective. The challenges facing entrepreneurs in the management of risk is also incorporated. Through an examination of various frameworks students are given an opportunity to evaluate and apply risk management tools and techniques to real time situations.
Options:
Global Marketing (MSc Pathway)
The aim of this module is to provide students with an understanding of the key dimensions of the global marketing environment from the perspective of developing a global marketing strategy. It provides learners with an understanding of marketing strategies and practices in a global context, by analysing the global marketing environment, marketing opportunities and strategic options. Using real case examples, skills are developed to evaluate, develop and implement effective global marketing programmes for businesses of various sizes.
International Financial Management (MSc Pathway)
This module aims to develop students' understanding and awareness of the key principles, tools and techniques of financial management within an international and increasingly dynamic environment. It places emphasis on how entrpreneurs can use financial information to greatly enhance the decision-making processes within their business. For SMEs these key decisions relate to international trading and encompass exporting, selling through intermediaries, exchange rate fluctuations and financial regulations. For SMEs progressing to larger structured enterprises, decisions relating to corporate finance and governance will also be incorporated.
Professional Postgraduate Placement (PGDip Pathway)
If you want to get your foot in the door of an organisation then this 6 month oprional placement will give you valuable experience, enhance your CV and may help your future employment prospects.