Events Management - MSc/Postgraduate Diploma/Postgraduate Certificate

Postgraduate

In Bristol

£ 5,750 + VAT

Description

  • Type

    Postgraduate

  • Location

    Bristol

  • Start date

    Different dates available

The event industry is one of the youngest and fastest growing industries in the world today, playing a key role in economic development and social wellbeing, and stimulating business and leisure travel - both nationally and internationally.
By studying our MSc in Events Management, you will be equipped with an in depth knowledge and understanding of planning, organising and evaluating the impact of a wide variety of events. Throughout the course you will develop the professional and transferable skills you need to make your mark in this exciting and dynamic profession.
Wide-ranging expertise
Events span a huge range of activities, from highly-publicised international sporting events, concerts, charity fundraisers, corporate promotions, conferences and exhibitions, to performing arts and cultural festivals, national and regional events, and locally-run festivals.
The course brings together our established and internationally-recognised expertise in event studies, and business and management, to give you a solid grounding in the various concepts and issues, research techniques and examples of good and distinctive practice across this diverse field.
Industry experience
Gaining practical experience of working in events and festivals is a compulsory part of the course, providing you with invaluable industry experience. Being based in Bristol means you will have access to a year-round calendar of festivals and events, and be able to benefit from our many partnerships with event businesses and organisations in the area.
Watch: The learning and teaching experience

Facilities

Location

Start date

Bristol (Avon)
See map
Coldharbour Lane, BS16 1QY

Start date

Different dates availableEnrolment now open

About this course

Placements
Real-world experience
You will have the opportunity to put your learning into practice by being involved in real-world projects and events, both within the University and the local business community.
As part of the Work-based Learning in Events and Tourism module, you will undertake a short work placement, volunteering for an events or festival organisation. Previous hosts have included Macmillan Cancer Support, Eat Drink Fashion Bristol, St Pauls Carnival, Destination Bristol and Bristol City Community Trust. These placements are organised with the help of the...

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Subjects

  • Industry
  • Project
  • Teaching
  • IT Project Management
  • Project Management
  • Planning
  • Leadership
  • University
  • Tourism
  • Part Time
  • Full Time
  • Event Management
  • International
  • Learning Teaching
  • Business and Management
  • Access

Course programme

Content

You will study the theories and practice of event management, which will be underpinned by marketing, project management, leadership and tourism modules. As part of the course, you will also study the various sectors of the event industry, develop knowledge of the significance of different types of events and festivals, and be given the opportunity to investigate particular events that interest you.

The Postgraduate Certificate is made up of the following four core modules.

Core modules

  • Critical Issues in Tourism and Events Management introduces you to event studies, an interdisciplinary field that studies all kinds of planned events and considers the meanings attached to events and the event experience.
  • Meeting Customer Needs introduces you to marketing and operations management knowledge, in the context of understanding customer needs and fulfilling those needs in ways that offer the greatest value to customers and organisations.
  • Events and Festivals: Planning and Management equips you with knowledge and understanding of planning and managing events and festivals. This includes pitching, accessing funding and project management for events, along with regulatory frameworks and policy contexts.
  • Staging and Evaluation of Events explores the various challenges and responsibilities of managing a range of resources to stage events and festivals, including their design and the evaluation and monitoring of them with regard to the customer experience.

The Postgraduate Diploma is made up of the above modules, along with the following three core modules and one optional module.

Core modules

  • Management Research enables you to understand the importance of gaining and using evidence to inform management decision-making and academic study.
  • Work-based Learning in Events and Tourism provides you with the opportunity to hone your practical skills by getting involved in real-world events and projects. You will undertake a short work placement, volunteering for an events or festival organisation.
  • Leadership enables you to critically examine and evaluate leadership theory and practice. It also helps you to develop a capacity for self-awareness and reflective learning with regard to leading and managing within organisations.

You will also choose one of the following optional modules:

  • Project Management offers a theoretical and practical perspective on critical factors for the successful management of projects. It also provides you with a comprehensive insight into the realities of project management processes in a variety of contemporary organisational settings.
  • Managing Finance aims to develop knowledge and understanding of the principles and techniques of managing accounting and information management, to support decision-making in a global context.

Dissertation

If you are studying for the full Masters, you will write a dissertation, giving you the chance to research an issue of academic, management or policy relevance in the field of event management or, as an alternative, undertake a significant work-based project. You can focus on an issue of particular interest and/or relevance to your career or organisation.

Please also note this structure is for the full-time course delivery only. For part-time delivery, the same modules will be studied. However, the structure will differ.

The University continually enhances our offer by responding to feedback from our students and other stakeholders, ensuring the curriculum is kept up to date and our graduates are equipped with the knowledge and skills they need for the real world. This may result in changes to the course. If changes to your course are approved, we will inform you.

Learning and Teaching

This is a 'conversion' Masters course, and we assume no prior study of events. Teaching is based on international published literature, the professional experience of specialist staff and the use of debate and discussion. We place an emphasis on using real-world examples of event scenarios, in line with the applied nature of event management, and our tutors are thought leaders in their field with industry connections and research experience.

You'll learn though formal classes and seminars, as well as through group work, work-based learning and independent study. The work will include assignments, exercises, case studies and presentations, with an emphasis on independent learning to develop your problem-solving skills. Outside of the classroom, you will have access to the latest research, publications and intelligence on events and business / management.

For more details see our glossary of teaching and learning terms.

Study time

Full-time attendance

If you opt for the full-time course, you'll attend the University for 12 months with scheduled classes taking place for an average of 12 hours per week during term time.

Part-time attendance

The part-time route lets you fit study around work and family commitments. It runs over 24 or 36 months, during which time you'll attend the University for a total of 4 - 6 hours per week during term time.

Assessment

A variety of assessment approaches are used, both individual and group-based, including essays, examinations, reports, critical literature reviews, vivas and presentations. Formal assessments are normally scheduled towards the end of each module, but there are opportunities to submit work and receive feedback on this work throughout the course for example, through blogs, diaries and 'elevator' pitches.

For more details see our full glossary of assessment terms.

Events Management - MSc/Postgraduate Diploma/Postgraduate Certificate

£ 5,750 + VAT