Excellent Account Management

STL

Course

In London

£ 201-500

Description

  • Start date

    Different dates available

Rated excellent on Trustpilot!

Building long-term mutually beneficial customer relationships should be a primary goal of any successful sales professional. Identifying key accounts and their importance as profitable main revenue streams is essential to long term success.

This course is also offered as inhouse. STL may go to your premises or you can visit our venue in London.

Facilities

Location

Start date

London
See map
12 Bloomsbury Square, WC1A 2LP

Start date

Different dates availableEnrolment now open
London
See map
2nd Floor, Cruising Association House 1 Northey Street, E14 8BT

Start date

Different dates availableEnrolment now open

About this course

By the end of the course you will be able to:


Identify top accounts


Use a proven account planning process


Develop and maintain multiple relationships


Apply strategic business goals


Assess barriers to success, account and individual perspective


Be in step with business objectives to ensure optimum performance


Ongoing appraisal of customer needs to ensure smooth account management

Sale professionals already on a committed path of continuous improvement, those looking to refresh their understanding and desire to be successful or those wishing to enter a sales related role.

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Reviews

This centre's achievements

2017

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Swot
  • Business objectives
  • ROI
  • Relationship Management
  • Barriers to success
  • Interpersonal Skills
  • Personal outlook
  • Time management
  • Influencing
  • Negotiating

Course programme


Understand your current situation

Define your current role
Apply a SWOT analysis to accounts
In team and customer politics
Review of competitive market activity
Decision makers & processes

Setting strategic business objectives

Understand customer's ROI (return on investment) expectations
Appreciate the importance of setting personal and business objectives

Relationship management

Prioritise which account contacts to review
Managing relationships with effective communication and building rapport

Barriers to success

Interpersonal skills
Personal outlook
Time management
Influencing & negotiating
Fact finding and questioning

Key course takeaways and agreed next steps

Setting clear objectives with commitment to review and improve
Five point account review plan of action

































Additional information

We include hot restaurant lunch in all training courses. In addition to that, our courses are never cancelled.

Excellent Account Management

£ 201-500