Financial Services Marketing

Short course

Online

Price on request

Description

  • Type

    Short course

  • Level

    Beginner

  • Methodology

    Online

  • Location

    New delhi (India)

  • Duration

    3 Months

This course concentrates on financial services marketing process and methods, which are essential for effective marketing in an organisation. It guides the students towards the new disciplines and its importance in industry. It emphasises on the study of services in terms of how they should be indentified. Suitable for: This course simplify and makes it easier for any students to understands the way in which services can be classified and also understand the position of different types of financial within this classification.

Facilities

Location

Start date

New Delhi (India)
See map
110018

Start date

On request

About this course

10+2 years

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Course programme

This subject covers:

  • Service Industry
  • The Services Marketing Mix
  • The Services Marketing Model
  • Characteristics of Services
  • Relationship Marketing
  • Segmentation and Targeting the Market
  • Positioning
  • Place: Distribution of Services
  • Service Quality
  • Measuring Service Quality
  • Service Guarantee
  • How to Gain Competitive Edge
  • Promotion
  • Customer Satisfaction
  • Customer Handling
  • Branding and Brand Valuation

Financial Services Marketing

Price on request