Financial Services Marketing
Short course
Online
Description
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Type
Short course
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Level
Beginner
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Methodology
Online
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Location
New delhi (India)
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Duration
3 Months
This course concentrates on financial services marketing process and methods, which are essential for effective marketing in an organisation. It guides the students towards the new disciplines and its importance in industry. It emphasises on the study of services in terms of how they should be indentified. Suitable for: This course simplify and makes it easier for any students to understands the way in which services can be classified and also understand the position of different types of financial within this classification.
Facilities
Location
Start date
Start date
About this course
10+2 years
Reviews
Course programme
This subject covers:
- Service Industry
- The Services Marketing Mix
- The Services Marketing Model
- Characteristics of Services
- Relationship Marketing
- Segmentation and Targeting the Market
- Positioning
- Place: Distribution of Services
- Service Quality
- Measuring Service Quality
- Service Guarantee
- How to Gain Competitive Edge
- Promotion
- Customer Satisfaction
- Customer Handling
- Branding and Brand Valuation
Financial Services Marketing