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Grenoble MSc Marketing Management

4.0
1 review
  • They give express service which is impressive. Poeple are flexible and they work at a super fast speed with a follow up. I would recommend others to join the same.
    |

Master

In Berlin (Germany)

Price on request

Benefit from this course with the latest digital marketing trends!

  • Type

    Master

  • Location

    Berlin (Germany)

  • Duration

    2 Years

The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods.

The programme allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges.

This programme is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP). Free beginner's German classes for all students. Flexible payment plans available!

Grenoble Ecole de Management is a triple-accredited institution by the Association of MBAs (AMBA), the Association to Advance Collegiate Schools of Business (AACSB), and the European Quality Improvement System (EQUIS).

Grenoble Ecole de Management was ranked 21st in the Financial Times European Business Schools 2017 ranking.

Facilities

Location

Start date

Berlin (Germany)
See map
Postdamer Strasse 180-182, 10783

Start date

On request

About this course

This course focuses on digital skills, ensuring that you are up-to-date with the latest digital marketing trends and methods.

You will learn from experienced faculty members, visiting lecturers from other prestigious universities, and business professionals. This will ensure that you develop an understanding of general marketing concepts and the practical elements of success in the field.

In addition to core business skills, such as accounting and international negotiations, you will cover a wide range of marketing topics, including digital analytics, content marketing, and brand management.

During the course, you will also take part in an integrative marketing case story. This means you will be able to put your skills into practice with a hands-on business example, using your new knowledge to create solutions to marketing challenges.

In addition, you will:

- Study in the capital city of Germany, close to some of the most forward-thinking businesses in Europe
- Gain a postgraduate degree from a highly ranked business school
- Learn in an international environment, meeting tutors and graduates from different countries
- Build your professional network through joining our alumni

This course is aimed at ambitious graduates and experienced managers who want the formal qualification and training that will set them apart in the marketing field.

The programme will teach you the skills needed to become an effective marketing professional with the ability to maintain steady performance in the international business marketplace.

- 2:1 undergraduate degree from a recognised university.
- English proficiency: TOEFL internet-based: 94 (at least 22 in each band), computer-based: 240, paper-based: 587 or IELTS: 6.5 (minimum of 6.0 in all areas) or Cambridge Proficiency Exam: A, B, C or Pearson Test of English (PTE): minimum of 63 or a degree obtained in English or a native English speaker.
- 3 essays (300 words each) focusing on your academic and professional experience.
- Curriculum Vitae (CV).
- The names of two professional or academic referees.
- Working experience is not a requirement.

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Reviews

4.0
  • They give express service which is impressive. Poeple are flexible and they work at a super fast speed with a follow up. I would recommend others to join the same.
    |
100%
4.4
fantastic

Course rating

Recommended

Centre rating

MICHAEL CLOSE

4.0
07/01/2018
What I would highlight: They give express service which is impressive. Poeple are flexible and they work at a super fast speed with a follow up. I would recommend others to join the same.
What could be improved: -
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

This centre's achievements

2018

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Quality Training
  • Project
  • International
  • Quality
  • English
  • Marketing
  • Marketing Management
  • Brand Management
  • International Business
  • Communication
  • Intercultural business
  • Content Marketing
  • Digital Analytics
  • FMP
  • Final Management Project

Course programme

Programme structure*

YEAR I

Digital Marketing
  • Insight into Digital
  • IMC and Digital Models
  • Digital Analytics
  • Content Marketing

Strategic Management
  • Strategic Marketing and Planning
  • Marketing Psychology and Consumer Behavior
  • Brand Management and Product Development
  • Managing Marketing
  • Qualitative and Quantitative Market Research

Marketing Management

  • Innovation through Design
  • Marketing Metrics and Pricing Policy
  • Customer Relationship Management
  • Project Management

Core Business Skills
  • Corporate Finance
  • Accounting
  • Intercultural Management
  • International Negotiations

Capstone course

  • Research Methods for Managers and Integrative Case Study


YEAR II


Final Management Project

  • The second year of the programme is dedicated to the Final Management Project, conducted under the supervision of a tutor. This is an applied or theoretical research project that can be completed at a distance and in parallel with full-time employment or an approved internship. Students are encouraged to choose a subject related to their preferred career.

*Programme content subject to change


Employability rates This course focuses on the practical business skills you need to succeed in marketing. Based on 2016 MSc Marketing Management graduates who were employed at the time of the survey: - 100% have found a job within 2 months after graduation - 94% have jobs involving international projects - €42,000 average salary (plus bonus) - 40% work in companies with over 5000 employees Our graduates are now working in a wide variety of fields – including marketing, business development, consulting, and management – and our alumni come from over 60 different nations. Your place of study Germany is the most popular option for international students looking to study in Europe. It is recognised for its high-quality education and you can experience this with GISMA. According to statistics and data from ICEF monitor. Berlin is the second largest city in the EU and has a thriving business scene, offering a range of job opportunities to young professionals and graduates. In addition to its rich cultural and political history, it is now becoming famous for its wealth of flourishing tech companies and growing number of successful entrepreneurs. Germany is the most popular option for international students looking to study in Europe. It is recognised for its high-quality education and you can experience this with GISMA.

Additional information

Duration: 1-2 years 
1 year duration for full-time course 
2 years duration for part-time course

Non-visa
: Germany, France, Italy, Belgium, Portugal, Sweden, Switzerland, Norway, Denmark, Poland, Cyprus, USA, Canada and Brazil.

Visa: Turkey, Colombia, Mexico

Employability rates

This course focuses on the practical business skills you need to succeed in marketing. Based on 2016 MSc Marketing Management graduates who were employed at the time of the survey:
- 100% have found a job within 2 months after graduation
- 94% have jobs involving international projects
- €42,000 average salary (plus bonus)
- 40% work in companies with over 5000 employees

Our graduates are now working in a wide variety of fields – including marketing, business development, consulting, and management – and our alumni come from over 60 different nations.

Your place of study

Germany is the most popular option for international students looking to study in Europe. It is recognised for its high-quality education and you can experience this with GISMA. According to statistics and data from ICEF monitor.

Berlin is the second largest city in the EU and has a thriving business scene, offering a range of job opportunities to young professionals and graduates. In addition to its rich cultural and political history, it is now becoming famous for its wealth of flourishing tech companies and growing number of successful entrepreneurs.


Grenoble MSc Marketing Management

Price on request