Insight into Marketing

The Marketing Menu

Course

Distance

Price on request

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Description

  • Type

    Course

  • Methodology

    Distance Learning

  • Duration

    6 Days

This course provides a structure, shows how to use the building bricks of marketing, and prepare a practical marketing plan. Suitable for: Fail to plan, and you plan to fail". In today's fast moving world, businesses need to use marketing planning techniques, understand their customers, and monitor responses, to grow their business.

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Course programme

Insight into Marketing The course comprises six Units, with exercises, hints and tips, and lots of practical information, gained from our 25 years' experience in marketing and training, to help you learn Course contents/syllabus: Course content/syllabus:
· What is Marketing?
· Identifying customers and meeting their perceived needs
· Measuring profitability
· Market research techniques
· Defining your product/service in the customer's terms
· The marketing mix
· Pricing for profit
· Analysing and selecting the best promotional tools
· Integrating sales activity into the Marketing Plan



On completion of this course, you will have written a detailed Marketing Plan, and have a model to use when applying your new skills.

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Insight into Marketing

Price on request

The best Other Marketing courses

See all

See all