International Business Management

Structure

The course will be delivered through lectures, tutorials, visiting lecturers, student and tutor-led seminars, directed reading, problem-based and experiential learning, and case studies. The development of teamwork skills and written and oral presentations are emphasised, especially during the final year of the course. You will have access to visiting speakers, drawn from industry associates of the RAU.

Modules are assessed through a range of coursework, including essays, reports, presentations, tests, group work, etc. There are timed, unseen examinations at the end of each year.

The Research Project is an integral part of the course. It provides the opportunity to study in-depth a subject of specific interest or of direct relevance to employment aspirations.

This BSc (Hons) degree, when taken with the marketing electives, has been accredited by the Chartered Institute of Marketing (CIM) to provide direct entry onto the CIM’s Professional Diploma in Marketing.

Modules

Year one

In the first year you will focus on the fundamentals of business management, marketing and finance.

• The Business Environment
• Communication and Information
• The Business of Food
• Human Resources in Context
• Business Finance
• Fundamentals of Marketing and Retailing
• Personal and Professional Development Planning
• Principles of Business and Company Law in the UK
• Entrepreneur in Action

Year two

• Financial Management
• International Business
• Marketing Management
• Work Placement incorporating Personal & Professional Development
• People Management and Organisation
• Entrepreneurship, Intrapreneurship and Enterprise Development
• Researching Business, Management and Entrepreneurship
• Omni channel Business

Year three

In the final year, you will have the opportunity to select elective modules and specialise in subjects of particular interest and relevance to your future career aspirations.

• Making Management Decisions
• Business Strategy
• Honours Research Project and Dissertation
• International Business Issues
• Management, Ethics and Professional Development Skills

Plus choice of TWO electives selected from:

• Rural Business Diversification
• Marketing Communication
• Critical issues in Organisation
• Strategic Human Resource Management
• Management Accounting
• Corporate Finance
• Consumer Behaviour
• Entrepreneurship
• Operations Management
• Wine Industry

Course modules are subject to change.

Work placement

You will complete a 20-week work placement in your second year, following completion of the Easter term examinations. Additionally, you can opt to complete a full year in employment between your second and third year. You can apply for placements relevant to your interests and aspirations, and may choose to link these to your choice of electives in the final year or proposed dissertation topic.

Our students have secured a wide variety of challenging work experience opportunities, both nationally and internationally. Work experience helps in the development of a range of skills that are appropriate for future employment and such contacts and networking can prove invaluable.

Alternatively, you may be encouraged to set up your own businesses with assistance from our Enterprise Centre during the work placement period, which some continue successfully after graduation.