Want to boost enrolments? Login and promote your courses
Searching for courses? Login or register
Go to homepage The smart course guide
Courses    
Most popular search | Share this page  
open My list: 0 courses
Courses related: introduction to finance introduction to counselling marketing courses in london introduction to counselling courses marketing communications courses presentation introduction marketing course in london excel introduction introduction to human resources courses in london, uk digital marketing course london
Homepage > Sales and Marketing > Marketing > Strategic Marketing

Introduction to Marketing

in Reed Learning (England)

Classes Course

Place:

London, London,...

Price:

£895 VAT inc.

Duration:

2 Days

Start:

10/09/2008 other dates
See course programme

Request free information

Course objectives:

Increase returns on investment by successfully segmenting, profiling and targeting your customers Maximise the effectiveness of promotion, advertising, direct marketing and other campaigns Establish competitive advantage by identifying the benefits and unique selling points of your product or service

Reed Learning

Reed Learning... was founded in 1995 as a value added service to the Reed Group’s clients and candidates. Since then it has grown into one of the foremost learning organisations in the UK throug...

see more

Contact course provider

 

Request information

Contact directly and with no obligation with
Reed Learning
You must complete all fields on this form in order for us to send it to the course provider.
We have highlighted incomplete/ incorrect details in red.
* Compulsory fields
By clicking "Email request / Telephone" you registering and accepting the Terms of Use and privacy policy of Emagister.
I wish to receive the personalised newsletter (during a maximum period of 15 days)

Availability?
How do I enrol?
Where can I get more information?

The person in charge of this course will receive your information request instantly.

Response time:
:| :) ;)
Average Fast Very fast
 

Course details

Type Course Duration 2 Days
Method / place Contact course provider Classes in London, London,... where
Suitability All those new to the marketing function will benefit from attending, as will members of staff who are customer facing and need to be aware of consumer and marketing principles
Course objectives Increase returns on investment by successfully segmenting, profiling and targeting your customers Maximise the effectiveness of promotion, advertising, direct marketing and other campaigns Establish competitive advantage by identifying the benefits and unique selling points of your product or service
Price £895 VAT inc.
Get direct information on how to enrol, venues and availability...

Strategic Marketing courses (from other course providers)

 
Marketing Strategy for Growing Businesses
SME Academy
London - £250 + VAT
 
ABE Marketing
Shakespeare College
London - £1,500 VAT inc.
 
Business Marketing
UK Open Learning Ltd
Distance - £275 VAT inc.
 
Strategic Marketing
Maguire Training
- Price: On request
 
Marketing
West End Training
- Price: On request
Compare the selected courses
+ strategic marketing Courses + Strategic Marketing Courses in London + Courses in London + Reed Learning Courses

Course programme

Introduction to Marketing
A comprehensive awareness of marketing principles is useful for anyone keen to create and maintain customer relationships. This course covers the principle theory and practice of marketing, and includes practical examples and exercises to aid understanding. Following this course, delegates will be equipped to assess the marketing process in their organisation, understand how their products are positioned, and work more effectively with suppliers and agencies Course Outline: Differences between Product-led, Sales-led and Marketing-led organisations Definitions and origins of marketing Free markets: supply and demand. External influences - what is marketing? Marketing orientation in your organisation The four Ps: Product, Pricing, Place and Promotion The extra Ps: the service marketing mix Competitive advantage and unique selling points Features, advantages, benefits (FAB): understanding your customers Forecasting life cycles, the Boston Matrix, Ansoff &, Porter models Relationship Marketing and Paretos Law The Marketing process: planning, visions, missions and objectives Marketing Planning: the Marketing Audit, SWOT and planning process Segmenting and positioning in the market Planning and research: socio-economics, profiling, primary and secondary research The pricing process and price strategies
see the full course programme

on request

get more information on the programme directly from Reed Learning.

Request information for free
Get direct information on how to enrol, venues and availability...
 

Venues and dates



Where London
When Start: 10/09/2008 Finish: 11/09/2008 See calendar
 
Where London
When Start: 02/10/2008 Finish: 03/10/2008 See calendar
 
Where London
When Start: 23/10/2008 Finish: 24/10/2008 See calendar
 
Where London
When Start: 16/11/2008 Finish: 17/11/2008 See calendar
 
Where London
When Start: 08/12/2008 Finish: 09/12/2008 See calendar
 
Get direct information on how to enrol, venues and availability...
 

Course provider details

Provider description
Reed Learning... was founded in 1995 as a value added service to the Reed Group’s clients and candidates. Since then it has grown into one of the foremost learning organisations in the UK through its continued and passionate commitment to delivering results that make real difference across its three core areas of business; learning, learning recruitment and learning managed services. Learning Reed Learning has the widest range of training programmes in the UK, the best professional qualifications and CPD and the most flexible approach to suit programmes to you and your organisation’s needs. We deliver over 50,000 days training a year across the country and our exam pass rates are some of the best in the world. Learning and Education recruitment Reed Learning, through its two recruitment and resource management divisions; Reed Education and Reed Training Professionals is the leading specialist learning recruiter in the UK. Whether you require teachers, lecturers, classroom assistants, education workforce management, instructors, trainers or course designers, we will find the right people to suit your organisation, school or college. For learning professionals we offer the best rates and the best service consistently exceeding expectations.
Get direct information on how to enrol, venues and availability...

Information related to Strategic Marketing

More related courses
What is Marketing? £349 VAT inc. London
Marketing and Promoting £234 VAT inc. Distance
Marketing Communications for SMEs Price: On request
Advanced marketing strategy Price: On request
Marketing - Top Ten Tips £295 + VAT London
+ strategic marketing Courses + Strategic Marketing Courses in London + Reed Learning Courses
emagister.com complies with the 15/1999 Organic Law dated 13th December (Spain), the Data Protection Law and holds the inscription code 2002010053 on the General Register of the Data Protection Agency. Copyright 1999/2000 - Grupo Intercom - All rights