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Introduction to Search Engine Optimisation Training

in Symbiosis (England)

Classes Course

Place:

Leamington Spa, London

Price:

£345 + VAT

Special offers/ funding

None

Support / Form of payment

None

Special offers

Duration:

1 Day

Start:

16/01/2009 other dates
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Requirements:

It does not matter whether you are techincal or non-technical this course will give you a clear understanding ... see more

Course objectives:

Taking a business online? Building a commercial Web site for yourself or a client is just the start. To grow any business on the Internet, you’ll need to market strategically to your customers, to reach your target audience. In this course you’ll learn practical skills for growing your business on the Web. You’ll learn the secrets of search engine optimisation, organic versus paid searches.

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Course details

Type Course Duration 1 Day

Method / place Contact course provider Inhouse / Classes in Leamington Spa, London where

Students per class 8

Suitability Whether you’re looking to build a new business online or simply get better results from your existing Web site, this course will give you systematic strategies you can use right away. Web designers and marketing professionals will both benefit from this course.

Course objectives Taking a business online? Building a commercial Web site for yourself or a client is just the start. To grow any business on the Internet, you’ll need to market strategically to your customers, to reach your target audience. In this course you’ll learn practical skills for growing your business on the Web. You’ll learn the secrets of search engine optimisation, organic versus paid searches.

Requirements	It does not matter whether you are techincal or non-technical this course will give you a clear understanding of the what, why and how. This course could dramatically improve your site’s profile and visitor numbers. see more

Price	£345 + VAT Special offer + Support None Support / Form of payment None Request this special offer here

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Course programme

Introduction to Search Engine Optimisation Training

Introduction to Search Engine Optimisation Training Course

You will learn: how to understand the secrets of search engine optimisation. How to improve your ranking. How to understand the difference between Organic v.Paid Searches.COURSE CONTENT -

• Introduction to Online

• Marketing

• Banner and Pop Up Ads

• Emails

• Web Searches

• How to Improve your Ranking

• Learn the secrets of search engines and directories

• Search Engines

• Crawler Based Search Engines

• Human-Powered Directories

• “Hybrid Search Engines” or Mixed

• Results

• How do Directories work?

• How do Search Engines work?

• Search Engine Registration

• Learn the difference between

• Organic v. Paid Searches - What’s the difference? - Organic Searches - Paid Searches - Recommendations

• Learn who powers whom

• Organic Searches

• How do User Searches work?

• Understanding how Organic Searches work

• Top Twelve “Must DOs”

• Understanding Paid Searches

• Editorial v. Paid

• What Paid Services are there?

• Who powers whom?

• Learn how to get listed

• Techniques to Monitor and

• Maintain your Ranking

• What’s the difference between Manual and Automated Site

• Submission

• All about Log Reports - Types of Log Reports - Log Analysis Tools - What can Logs Reveal?

• How to spot a spider

• Recommended Log Reporting

• Tools

• What is Google Analytics? - Features - A Brief Introduction to Google

• Analytics

• Useful Links Our on-site training is not just restricted to the Midlands - whether your organisation is based in Avon, Bedfordshire, Berkshire, Birmingham, Buckinghamshire, Cambridgeshire, Cheshire, Cleveland, Cornwall, Cumbria, Derbyshire, Devon, Durham, East Sussex, Essex, Gloucestershire, Hampshire, Hertfordshire, Humberside, Kent, Lancashire, Greater London, Greater Manchester, Merseyside, Norfolk, Northamptonshire, Northumberland, North Yorkshire, Nottinghamshire, Oxfordshire, Shropshire, Somerset, South Yorkshire, Staffordshire, Suffolk, Surrey, Tyne and Wear, Warwickshire, West Midlands, West Sussex, West Yorkshire, Wiltshire, Scotland or Wales - Symbiosis will be able to provide you with appropriate training. As well as this course Symbiosis also delivers training courses in Adobe Photoshop, Illustrator, Indesign, Fireworks, Dreamweaver, Acrobat, Flash, Actionscript, After Effects, CSS Cascading Style Sheets, Flex, Premiere Pro, Final Cut Pro, Mac OS X, Quark, HTML e-mails, SEO Search Engine Optimisation, ASP, ASP.NET, AJAX, Coldfusion, PHP and My SQL.

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Venues and dates


Where	London, 2 Old Queens Street, St James'S Park see map
When	Start: 16/01/2009 Finish: 16/01/2009 See calendar

Where	Leamington Spa, 47 Parade see map
When	Start: 20/02/2009 Finish: 20/02/2009 See calendar

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On Symbiosis

Provider description

Symbiosis have been delivering authorised Adobe and Apple training courses since 1996.

We take pride in our authorised status and prior to accepting a booking, we take the time to check that a course is appropriate to your skill level and requirements.

Whether an individual looking to achieve accredited status or an in-house team looking to improve working practice we can help you find your way.

Symbiosis - Look our Way...

Advantages of studying with Symbiosis

Our commitment to quality means that we guarantee the following: Authorised Courses are limited to a maximum of 8 delegates All training is delivered by authorised instructors All training is delivered using the most recent version of the software Training is available on the Mac or PC platform Prices include a copy of the authorised training manual inc. CD/DVD We do not deliver training on laptops.

Course provider history

Our Background Symbiosis was formed in 1992 by Simon Crompton and Jane McNeill . With each being from an industrial design/engineering background, Symbiosis originally specialised in the provision of 3D visualisation and animation services. As our client base grew we quickly expanded to include video production and ultimately, the creation and supply of full-blown, highly visual, interactive solutions. Our training division was started in response to the need for 'skills transfer' to our corporate clients and today forms the core business of Symbiosis.

Specialises in

Our training is based on a wealth of real-world experience and our aim is to provide appropriate, professional training in the use of the leading creative software packages - whether for print, interactive media, the web, video or mobile applications.

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Introduction to Search Engine Optimisation Training

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Introduction to Search Engine Optimisation Training

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