Luxury Brand Management - MA
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I feel proud to be a part of this university. They have good facilities for Ph.D. students and the good supervisory team as well. The staff is so responsive. The library is good and useful.
← | →
Master
In Birmingham
Description
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Type
Master
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Location
Birmingham
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Duration
1 Year
This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands.
We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. You’ll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives.
Facilities
Location
Start date
Start date
About this course
The course encourages you to develop the skills and competences of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and at a tactical level, emphasising the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.
The School provides a unique setting for students to observe their peers, taking advantage of the proximity of fashion and textile design students at the Parkside Campus and the School of Jewellery in Birmingham’s Jewellery Quarter.
The course encompasses numerous field trip opportunities so that you can reflect on your developing knowledge in relation to professional practice and the luxury industry.
There is commonality with other courses such Fashion Management, Luxury Jewellery Management and Global Media Management and you will benefit from shared lectures and practice where possible. Access to interactive digital technology will increase students’ ability to debate and share experiences in a global context and therefore integrate knowledge from different cultures.
OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.
An honours degree from a UK University
A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)
Successful passing a Pre-Master's course approved by Birmingham City University
Successful passing a Pre-Master's course at another UK university/institution with a minimum of 55 per cent average
A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)
Reviews
-
I feel proud to be a part of this university. They have good facilities for Ph.D. students and the good supervisory team as well. The staff is so responsive. The library is good and useful.
← | →
Course rating
Recommended
Centre rating
Student Reviewer
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 14 years
Subjects
- Market
- Brand Management
- Branding
- Business
- Social Sciences
- Producer
- Global luxury sector
- Premium
- Luxury brands
- New brands
Course programme
In order to complete this course you must successfully complete all the following CORE modules (totalling 180 credits):
- Research and Professional Skills
- Industry Practice and Context
- Leadership Development - ADM
- Global Strategy Development
- Project Management - ADM
- International Strategic Planning for Luxury Brands
- Major Project (Masters)
Additional information
Award: MA Starting: Sep 2021
Mode - Full Time
Duration - 1 year
Fees - £14,500 per year
Luxury Brand Management - MA