MA Design for Art Direction

Master

In London

£ 9,500 VAT inc.

Description

  • Type

    Master

  • Location

    London

  • Duration

    1 Year

NEW COURSE FOR SEPTEMBER 2018MA Design for Art Direction is subject to validation. Validation is a process that makes sure students get a high-quality academic experience. During validation there maybe be some changes to course content.Please contact us if you have any questions about this course.MA Design for Art Direction enables visual communication designers to develop the practical, conceptual and managerial skills to be at the forefront of their chosen professions.ABOUT THIS COURSEYou'll set up creative partnerships and develop formats that provide nuanced and arresting experiences for multiple audiences – producing new visual languages for conceptual research and commercial innovation.You'll be involved with creative collaborations, driven by practical skills and critical insight. The course will be progressive, socially aware and create an integrated space for design for art direction to flourish.REASONS TO APPLY Produce campaigns that innovate and educate commercial, cultural and non-profit sectors.Use multi-disciplinary creative practices to produce dynamic and critical visual communications for audiences, users, brands and institutions. Focus on the role of the Art Director/Creative Director – develop and realise ideas through leadership, management and commission individuals, teams of designers and specialists in the creative industries.Explore the role of the creative studio as an instrument for augmenting public imagination and communication.OPEN EVENINGSThe next Open Evening for this course will be held on:Wednesday 6 December

Facilities

Location

Start date

London
See map
Elephant and Castle

Start date

On request

About this course

ENTRY REQUIREMENTSThe MA Design for Art Direction course welcomes proactive, contextually aware and curious thinkers from a broad range of backgrounds, from all over the world.Applicants may come from a range of disciplines such as graphic design, photography, moving image, set design, curating, art practice and related fields with an Honours degree course in a relevant field, or have other equivalent qualifications .The course team also welcomes students with relevant technical/ practical background experience who show a commitment to critical thinking and ambitious project...

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Subjects

  • Design
  • Art Direction
  • Visual Communication
  • Art design
  • Art
  • Public
  • Communications
  • Communication Training
  • Aesthetics
  • Production

Course programme

Content

MA Design for Art Direction takes a holistic approach to the creative industries. Through its multi-displinary nature, the course encourages the discovery of the potential to work across sectors in order to produce campaigns that educate and innovate for commercial, cultural and non-profit sectors.

You’ll consider the politics and ownership of the internet alongside the role of publishing platforms, examining how these allow for creative work to engage with users in a flexible way.

You’ll develop cross-disciplinary research projects, through the intersections of art, design, science and technology, and learn to present these ideas to audiences in educational and engaging ways.

Reflecting on the role of the creative studio as a powerful instrument for broadening the public imagination, you’ll learn to communicate the cultural, social and political moment through the sophisticated aesthetics of visual communication.

What can you expect?

Lectures and workshops in production, budgeting, pitching, commissioning and networking will inform and support you in order to start a creative studio. This includes looking at funding streams, understanding Arts Council and Design Council priorities and how to write proposals, as well as identifying commercial partners for funding, technical development and distribution.

The course will also equip you with practical skills, insight and understanding to manage other creative practitioners effectively.

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Course start date

September 2018

Course units

Content to be updated shortly as part of the course validation.

Staff Course Team

Tara Langford, Sian Cook

MA Design for Art Direction

£ 9,500 VAT inc.