MA Public Relations - Full-Time

Students are able to research and critique developments in PR practice with a focus on an ethical approach to storytelling in the post-Leveson era. Developing eloquence and confidence is explored on the course, along with the key skills required to become a flexible public relations practitioner.

Students can gain practical experience by joining the University’s student-run PR company, Cygnet PR. They are also expected to complete an assessed work placement as part of the course. Please note that students are responsible for their travel, accommodation, and general living costs while undertaking work placements.

In our digitally connected world, there is an abundance of information readily available to audiences worldwide, meaning that companies are more vulnerable than ever to misinformation about their brand.

Public relations is a key management function in any business and can be used as an essential strategy to manage reputation while establishing trust among the public, increasing news media and social media presence, and maintaining a consistent voice across communication platforms. Roles within the sector include publicist, copywriter, PR specialist, and social media manager, and can be based in-house or in an agency.

This programme aims to equip graduates with the eloquence and confidence needed for a career in PR.

First or second class honours degree.

Overseas students will be required to demonstrate English language proficiency equivalent to IELTS 7.0 overall, with a minimum of 6.5 in each element.