Marketing Diploma
Course
Distance
Description
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Type
Course
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Methodology
Distance Learning
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Start date
Different dates available
The Marketing Diploma is aimed at those looking to grasp the basic marketing principles and explore digital methodologies.
Facilities
Location
Start date
Start date
Reviews
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 16 years
Subjects
- Internet
- Marketing
- Marketing Strategy
- Crisis Management
- Industry
- Marketing Mix
Course programme
Course Description
Marketing represents a crucial function in any organisation and is increasingly important in the modern economy. This course will introduce business owners, marketing professionals and learners to the core components of marketing. You will learn about the strategies and tools that are used extensively in the marketing industry and you will develop a knowledge and understanding of the role marketing plays in the modern business world.
Throughout the course, you will gain a thorough understanding of the marketing mix elements (product, price, place and promotion), as well as traditional marketing techniques and the introduction of new techniques due to the rise of the internet. Then, you will learn about the different steps to take in order to create an effective marketing strategy and plan, as well as the ways in which they can be developed and evaluated in the future. You will also learn about crisis management in a business setting and the ongoing debate of running all marketing in-house, or outsourcing to external agencies, as well as what the future might hold for marketing.
This course will benefit marketing and business professionals who wish to refresh their knowledge of marketing and to learners who wish to have a greater knowledge and understanding of the role marketing plays in the modern business world.
Additional information
Marketing Diploma