This course gives you the marketing and management techniques to successfully enhance the role and understanding of your activities within the organisation.
The course helps learners to :
- Understand how training and development complements the various operational business plans in the company
- Identify how the macro-environment affects the organisation''s current position
- Identify how the micro-environment affects the organisation''s departmental plans
- Set marketing objectives
- Develop creative solutions and contingency plans
- Market a departmental training plan internally
- Use and assess internal marketing techniques
- Evaluate the training department''s performance against the plan.
Throughout this highly interactive course there are opportunities to practice and test the skills you are learning.
- Understanding the corporate plan and its impact on training
- Understanding and evaluating the macro-environment
- How to map and evaluate the organisation''s current position
- Strategies and objective setting
- Creative thinking techniques to secure the outcomes required
- Understanding and evaluating the micro environment
- Overcoming resistance to change assess the organisation''s micro-environment
- What internal factors may hinder or assist the training department''s plans.
- Converting your departmental training plan into reality
- Establishing the milestones and key performance indicators.
- How the plan should be managed.
- How the plan can be adjusted should circumstances change
- Using marketing techniques to market your plan internally
- Promoting your training plan and your department to your colleagues and staff members
- Evaluating and monitoring your performance
- Action planning
Want this course tailored to meet your exact needs?
Contact us for a bespoke detailed course outline.
Training 20 ways to liven up your training course - Inhouse
The In-House Training Company
