Food Consumer Marketing and Product Development MSc

Develop a broad knowledge and scientific understanding of the principles for developing and preserving, managing food development and quality and commercial product management. Develop managerial skills, practical skills and behaviour change theories relevant to the food sector. Benefit from the University's approach to employability. Opt to spend a year on an international placement.

You will build a broad knowledge of food processing and safety, product development, business to business and consumer marketing and the food chain. You also have opportunities to develop managerial and technical skills relevant to the food sector.

You learn through: work-related learning; group work; learning sets; consultancy projects; research; peer feedback; personal reflection; mentor scheme; coursework; essays; reports.

This course prepares you for a career in: technical management; product development; product management in the food supply, food manufacturing, food retailing or food service sectors; food safety; food analysis; food manufacturing; quality assurance; risk assessment management; potential progression to PhD; food consumer and market research; food merchandising and marketing; consumer insight; food innovation.