Part Time CIM Professional Certificate in Marketing CIMC12AL

CIM Professional Certificate in Marketing - CIMC12AL

Is the course for me?
It gives you the practical skills and knowledge to devise and execute marketing activities and gain marketing credibility. It also aims to provide a practical insight into the principles and application of marketing at a tactical level. This qualification is aimed at those who are working in supporting marketing roles, usually within the marketing function, but also targets individuals in more senior roles, particularly in SMEs, where marketing is only part of what they do. The typical profiles of people who might take this qualification could include: Marketing assistants, Marketing co-ordinators, Marketing executives, Marketing managers,Non-marketers with aspirations for marketing ,Existing marketers wanting to become more specialist

What will I learn?
By the end of this qualification you should be able to understand the function and fundamentals of marketing in some depth - including how to write and execute a marketing plan. Know the many different ways of understanding and communicating with customers, and the function these methods serve.Understand your organisation's marketing environment, its many constituent parts, and how they work in unison.The qualification consists of four modules as follows: - Marketing Essentials - Marketing Research and Information - Assessing the marketing environment - Stakeholder marketing

How will I be assessed?
It's possible to qualify within a single academic year studying part time. You will be assessed across the four modules using a blend of two basic methods: Unit 1 - Marketing Essentials: Examination Unit 2 - Assessing the Marketing Environment: Examination Unit 3 - Marketing Information and Research: Assignment Unit 4 - Stakeholder Marketing: Assignment

What can I do after the course?
Completion of the CIM Professional Certificate in Marketing qualifies you for entry onto the CIM Professional Diploma in Marketing.Cost is £1050

Entry Requirement
This qualification is the equivalent to the first year of a foundation degree, which means you will need to meet at least one of these criteria: Have a minimum of two 'A' Levels Hold any general Bachelors or Masters degree Hold a CIM Introductory Certificate in Marketing (Level 2 or 3) Have an NVQ or SVQ Level 3 (equivalent to NGF Level 3) Have an NVQ or SVQ Level 4 in any other subject (UK - equivalent to NGF Level 4 and above)