Professional Diploma In Search Marketing
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I would like to thanks to the staff including teachers I finished it well. They were kind ,gave me feedback quick and I have learned lots of things form them. I did not know that online. It was a good experience in all.
← | →
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I prescribe UK Versity to all as they helped me accomplish a level 7 certificate in vital administration.
Extraordinary individuals, incredible administration.
Much appreciated UK Versity
← | →
Short course
Online
Introduction foundational concepts of search marketing
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Type
Short course
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Level
Intermediate
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Methodology
Online
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Duration
3 Months
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Start date
Different dates available
The Digital Marketing Institute is the global certification body for Digital Marketing education. The syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy. The practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification.
The syllabus content is defined and validated by an industry based working group, the Syllabus Advisory Council. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes. Member representatives are from leading digital brands, including Twitter, Facebook, Google, LinkedIn, Microsoft, IBM, Vodafone, Communicorp, Dentsu Aegis Network, Omnicom, WPP and Ogilvy.
Facilities
Location
Start date
Start date
About this course
The aims of the programme are to:
This module will introduce you to the foundational concepts of search marketing.
Students will learn how the core search elements, include Search Engine Optimisation, Pay Per Click advertising, and analytics, work together to drive targeted, high converting traffic.
You will gain a strong understanding how each discipline within search marketing coalesces to form an all-encompassing search strategy.
Anyone can apply for the Professional Diploma in Search Marketing. A background in a related discipline is not required – the aim of the Professional Diploma is to allow you to learn everything you need to know about search marketing; and to kickstart a new and exciting career.
You may be a business owner looking to take your online marketing to the next level or you may be someone looking for a change of career. The only prerequisite is that you have in an interest in a digital marketing career.
Digital Marketing Institute (DMI). Diploma is recognised by SRQF Lev8 and EQF lev5
The syllabus content is defined and validated by an industry based working group, the Syllabus Advisory Council. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes. Member representatives are from leading digital brands, including Twitter, Facebook, Google, LinkedIn, Microsoft, IBM, Vodafone, Communicorp, Dentsu Aegis Network, Omnicom, WPP and Ogilvy.
1. UK Versity Information, Advice and Guidance (IAG) team will email the course flyer along with brief details on the teaching and delivery.
2. You can expect to speak to one of our specialist from this area and they can assess your eligibility and application for this course.
Reviews
-
I would like to thanks to the staff including teachers I finished it well. They were kind ,gave me feedback quick and I have learned lots of things form them. I did not know that online. It was a good experience in all.
← | →
-
I prescribe UK Versity to all as they helped me accomplish a level 7 certificate in vital administration.
Extraordinary individuals, incredible administration.
Much appreciated UK Versity
← | →
Course rating
Recommended
Centre rating
hyoseok bang
Student
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Marketing
- Digital Marketing
- Advertising
- Industry
- Microsoft
- IBM
- SEO Setup
- SEO Content
- SEO Workshop
- Display
- Vodafone
- Communicorp
Teachers and trainers (1)
Raman Singh
Digital Marketing Expert & Business Owner
• Extended Post Graduate Level 7 Diploma in Strategic Management and Leadership, Edexcel • MBA in Marketing & IT, Graduate School of Business Administration • Bachelor of Science, Delhi University, India • Higher Diploma in Software Engineering, (NCC, UK) • Prince2, APMG UK (P2R/855030) • Professional Diploma in Digital Marketing • Post Graduate Certificate in Higher Education, IFS University
Course programme
- Upon completion of the 10 modules of the Professional Diploma in Search Marketing all students are required to take the computer-based exams which will assess their knowledge of the course.
- The Professional Diploma in Search Marketing is based on one formal exam made up of 3 sections, measuring student’s knowledge and competency of the modules established within the formal diploma programme scheme.
The module coverage breakdown across the exams is as below:
Section A
Introduction to Search Marketing
SEO Setup
SEO Content
Section B
SEO Workshop
PPC Advertising: Search
PPC Advertising: Display
Section C
PPC Advertising: Video
PPC Advertising: Video
Additional information
Professional Diploma In Search Marketing