Sales for Non-Salespeople
Short course
In London and Coventry
Description
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Type
Short course
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Location
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Duration
1 Day
This one day seminar is designed to provide your people with the knowledge, skills and behaviours they need to make a positive impact on sales and to understand the vital role they play in the customer's experience. Suitable for: Anyone working in a customer contact role.
Important information
Documents
- Customer Information Sheet
Facilities
Location
Start date
Start date
Start date
About this course
None
Reviews
Teachers and trainers (5)
Anushka Stach
Trainer
BEd, NLP Master Practitioner Anushka specialises in training which focuses on personal and interpersonal communication skills. She brings her highly motivational energy and enthusiasm to a range of areas from sales and customer service to management and train the trainer programmes. Her flexible approach and breadth of experience means she is happy working in any sector.
Audrey Bryce
Trainer
Audrey is a specialist trainer in telephone techniques and customer service. With over 20 years experience in training, she has extensive experience in a variety of sectors and she started out in media. During this time Audrey has worked closely with blue chip companies and SMEs and throughout she has focused on educating students on the importance of professional training and the positive impact it can have on their future career.
Hugh Alford
Trainer
BSc Joint Hons Hugh specialises in training field selling, desk based account development by telephone, and selling through channel partners. He has designed and implemented over 400 in-company courses in industrial, service and business to business sectors. He authored TACK's Buyer’s Views of salespeople research in 1997, 2002, 2005 and 2008.
Judy Brown
Trainer
BEd, BA Judy specialises in all areas of management development, leadership and interpersonal Skills. She also runs sales courses and has delivered programmes to many multinational groups. Judy has an innovative and creative approach to training, making it fun as well as developmental.
Martin Dodds
Trainer
ACIB Martin specialises in sales management and management training as well as presentation skills and negotiation. As a qualified banker he was previously responsible for selling financial services. Martin works closely with a number of multinational companies both in the UK and internationally.
Course programme
Sales for Non-Salespeople
Maximise customer loyalty and uncover sales opportunities through your support team
Business Need
All customer facing employees shape the experience and impression your customers have of your organisation.
High Spots
- Establish the customer’s needs and match your products/services to those identified
- Recognise loyalty and buying opportunities when they occur and act on them
- Gain and hold the customer’s attention
- Be comfortable discussing commercial opportunities with customers
- Be more effective in gathering information – understanding needs and wants
- Ask open questions and engage in active listening – summarise discussions and take effective notes
- Deal with customer resistance – build an objection bank and develop persuasive responses
- Keep the right people informed – who needs to know what?
- Create a winning customer experience with every customer contact
Additional information
Sales for Non-Salespeople