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Small Business Start-up, Expansion and Management (2) (Astana)

Course

In Dublin, Ireland ()

£ 6,000 VAT exempt

Description

  • Type

    Course

  • Duration

    6 Days

At the conclusion of the specified learning and development activities included in this course, delegates will be able to: 1. Make a case for 'Industrial Products Aesthetics'. 2. Discuss the psychological bases of 'Consumer Products Aesthetics'. 3. Explain the part that social values play in Aesthetics. 4. Demonstrate their heightened understanding of pertinent ways of 'Averting Consumer Infuriation', using 'real world examples'. Suitable for: Industrial Authorities, Business Managers, Business Consultants, Business Support Personnel, Entrepreneurs, Fund Managers, Venture Capitalists, Private Equity Managers, Angels, Dragons, Business Lecturers, Trade Ministry Representatives, Business Enthusiasts and All those desirous of managing and, or, investing in new and expanding businesses.

About this course

Degree or Work Experience

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Subjects

  • Business Start-up
  • Management
  • IT
  • Marketing
  • Venture
  • Business Plan
  • IT Development
  • IT Management
  • Aesthetics

Course programme

Course Contents, Concepts and Issues:

Operational Costing Issues (2)

  • Costing Human Resource
  • Integrating Fixed and Variable Costs
  • Cost Apportioning
  • Accounting for Depreciation in Cost Apportioning
  • Projected Sales and ‘Externalities’
  • Projected Revenue
  • Projected Income
  • Pricing Strategy and Cost Variables
  • Understanding the Balance Sheet

Industrial Product Design and Marketing

  • Industrial Products Aesthetics
  • Consumer Products Aesthetics
  • Social Values and Aesthetics
  • Averting Consumer Infuriation: Examples of Costly Mistakes
  • Sources of Investment Funds
  • National Governments
  • Social Development Funds
  • Economic Development Funds
  • City Regeneration Funds
  • Regional Governments
  • The World Bank
  • UNESCO
  • Venture Capitalists
  • International Venture Capitalists
  • Angels
  • Dragons

Marketing Industrial and Consumer Products: A Basic Introduction

  • Product as a Concept
  • Pricing, Competition and the ‘Snob Appeal’: Niche or Mass Marketing
  • Physical and Virtual Place
  • Creating Product Awareness
  • The Business Plan: A Guide To Entrepreneurs and Investors
  • The Business Plan as A Guide to the Entrepreneur
  • Using the Business Plan to Attract Investors and ‘Fund Holders’
  • What Should Be Included in the Business Plan
  • Tweaking The Business Plan Without Losing the ‘Focus’
  • Establishing Contingency: The Most Unlikely Scenario

Small Business Start-up, Expansion and Management (2) (Astana)

£ 6,000 VAT exempt