Stonebridge Associated Colleges courses

...Marketing Course Marketing is concerned with identifying and satisfying customers' and consumers' needs. Its aim is to ensure that the business is able to anticipate changes in these needs, and to gain and retain customers efficiently and profitably. Although marketing is concerned with satisfying...

... that produces these products and services. It is a key element in the transformation model of organisations in which inputs are transformed into outputs with added value. We take a slightly broader view here and define operations management as "concerning all the processes of how products are made and delivered... Learn about: Skills and Training, IT Management, Operations Management...

... of a product or service - rather it identifies all the variables over which a marketer has control. This course will examine in depth the different components of the marketing mix and will discuss the way in which these components are controlled and adjusted to make a product or service more competitive... Learn about: Skills and Training, Marketing Mix...

...Marketing Planning Course In this course, we concentrate on strategy and planning. We explore how the ideas we investigated earlier of the marketing mix, research methods and organisational issues related to marketing can be brought together into a unified whole, implemented and controlled in a... Learn about: Skills and Training, Marketing Planning...

...Marketing Segmentation Course It was Henry Ford who was described as both the world's best and the world's worst marketer. The design development and launch of the black Ford Model T was classic marketing. Henry Ford identified a need for an automobile that, whilst a luxury, should be affordable... Learn about: Skills and Training, Marketing Segmentation...

...Marketing Your Business Course The aim of this course is to help you develop a marketing 'package' that will successfully meet customers' needs. By the end of this course, you will be able to: define your typical customer determine what they want decide why they will buy from you produce... Learn about: Skills and Training...

...Introduction to Marketing Management Course Marketing has a key functional role as the only part of the organisation which has proactive contact with customers; it is the bridge to the customer and the consumer. This is the aspect of marketing which most people recognise, and which can be thought... Learn about: Skills and Training, IT Management, Marketing Management...