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Successful Sales Presentations

in Hemsley Fraser (England)

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Course details

Type Course Duration 1 Day
Method / place Contact course provider Classes
Suitability This workshop is for delegates who can structure a sales presentation but need to develop a better delivery style in order to improve results.
Price £549 + VAT
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Course programme

Successful Sales Presentations
First Impressions Count

  • Establishing credibility and interest

  • Creating the right conditions; non-verbal and physical cues

  • Defining and redefining the objective
Panic Free Presentation

  • Good preparation: planning and structure

  • Language: enunciation, style, vocabulary

  • Present a clear and logical case for doing business

  • Energy: how to channel nervous energy to positive ends

  • Practising the performance in your mind
Dynamic Delivery - Adding Variety

  • Choosing the best available information

  • Maintaining interest - keeping the audience 'hooked'

  • Stimulating curiosity - the key to motivation

  • Power and tone

  • Humour

  • Silence

  • Using notes inconspicuously

  • Presenting in a team
Establishing Rapport with the Customers

  • Understanding your customers - what are they expecting?

  • Profiling your audience for levels of interest, ability and influence

  • Creating introductions that 'hook'

  • Explaining the boundaries and limitations of your presentation
The Use and Abuse of Multimedia

  • OHPs, charts, video, 35mm slides, computer displays, etc.

  • The disadvantage of visual aids to suit the customer
Problems

  • Problem buster tips and technique
Personal Development

  • Formulating a personal action plan
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On Hemsley Fraser

Provider description
Hemsley Fraser is a global innovator and leader in learning and people development. We have the confidence to guarantee the success of our work and help organisations and people to succeed and improve through our innovative and robust learning solutions.

With a strong UK, European and North American presence and a global network of over 400 professionals, we bring a comprehensive range of people and organisational development capabilities to clients.

In an increasingly competitive environment where your people are often the key differentiator, you need to think beyond the norm and continually raise the level of talent and skills in the organisation. Hemsley Fraser provides learning and development solutions that help clients to become higher-performing organisations.

We develop learning solutions which:

* Help Airbus to build planes more efficiently at the forefront of technological innovation and the customer experience.
* Enable Norwich Union Life to deliver higher levels of customer satisfaction.
* Ensure that MBDA has an organisation wide learning programme, delivered with measurable effectiveness and efficiency and which directly supports its strategy as a global player in its market.
* Creates a large scale management capability to enable Royal Bank of Scotland Group to deliver operational and customer excellence, as one of the largest banking groups in the world.
* Distinguish West Bromwich Building Society as an award winning high performer in its sector, which has been achieved through the commitment of its people.

Our ability to think beyond learning distinguishes our approach and capability to make breakthrough performance a reality.

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