That's show business

Course

Distance

£ 899 + VAT

Description

  • Type

    Course

  • Methodology

    Distance Learning

To maximise the opportunities created by participation in an exhibition.

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Course programme

The aim
To maximise the opportunities created by participation in an exhibition.


About the programme
Having to plan and staff an exhibition stand often absorbs a sizeable chunk of your marketing budget. Too often it's regarded as a grand PR exercise, but it should be treated as a wonderful opportunity to sell to both new and existing clients. So how can you ensure it's not money wasted and make it a real success?
This humorous drama presents the dos and don'ts of exhibiting in an entertaining and memorable format. The secrets of success are demonstrated in a clearly structured format: know your objectives, know your visitors and know the role you are expected to play.


The key outcomes
-Teaches organisations how to get the most out of their exhibition stands
-Equips stand staff with all the skills they need to be fully productive


Programme includes:
DVD (31 mins)
Discussion guide


Information:
A Video Arts production featuring Tony Slattery, Bryan Murray, Suzie Blake and Beverley Hills. Release date: 1990

That's show business

£ 899 + VAT