The Ultimate Marketing Essentials Training Bundle, 6 Courses

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The Marketing Essentials Course Bundle consists of the following 7 courses:

Course 1 - Certificate In Internet Marketing Fundamentals Online Course
Reviews

• Gain the Skills required to Market Your Business Online
• SWOT analysis in marketing
• Marketing research
• Consume all media
• Real time marketing
• Engagement builds followers
• Dynamic Content
• Product development and improvement
• Brand management
• Consistent through all media
• Needs to be actively managed
• Social media
• A personal touch
• Content is King
• Constant monitoring
• SEO basics
• SEO Optimisation
• Analytics
• Website characteristics
• Capturing leads
• Lead management and generation
• Quality vs Quantity
• Campaign characteristics
• Capture repeat customers
• Monitor and tweak

Course 2 - Certificate In Goal Setting and Getting Things Done Online Course
Reviews

• Become a Productivity Pro & Blaze Through Your To-Do Lists
• Overcoming procrastination
• Remove distractions
• Start small and build
• Reward yourself
• Set realistic deadlines
• Four P's of goal setting
• Improving motivation
• Remember peak moments
• Write down your goals
• Use gamification
• Track your progress
• Wise time management
• Urgent/important matrix
• The 80/20 rule
• Utilise a calendar
• Create a ritual
• Tips for completing tasks
• Increase your productivity
• To do lists
• SMART goals
• Mistakes will happen

Course 3 - Certificate In Media and Public Relations Online Course
Reviews

• Learn the Skills to Master Media & Public Relations
• Networking for success
• Creating an effective introduction
• Making a great first impression
• Minimising nervousness
• The four levels of conversation
• Remembering names
• The meet and greet
• The three-step process
• Dressing for success
• The meaning of colours
• Interpreting common dress codes
• Writing
• Busniess letters
• Writing proposals
• Executive summaries
• Setting goals
• Understanding goals
• SMART goals
• Helping others with goal setting
• Media relations
• Web presence, blogs and the internet
• Issues and crisis communication planning
• Gauging the impending crisis level
• Tracking the overall effect
• How information will be distributed
• Social media (the PR toolkit)
• Employee communications
• Non-verbal communication skills (Body language)

Course 4 - Certificate In Personal Productivity Online Course
Reviews

• Setting Goals
• Create SMART Goals
• Prioritising Your Goals
• Visualise your Goals
• The Power of Routines
• What is a Routine?
• Personal and Professional Routines
• Learning how to say No
• Six Ways to Simplify Your Life
• Scheduling Yourself
• Rocks, Pebbles, Sand, and Water
• Using a Productivity Journal
• Appointment Scheduling
• Task Scheduling
• Self Discipline
• Why We Procrastinate
• Negativity Buster
• There’s always tomorrow
• Tackling New Tasks and Projects
• Prioritising Tasks
• When to Delegate
• Using Project Management Techniques
• Understanding Project Scope
• Creating a Plan
• Creating a Workspace
• Choosing a Physical Layout
• Ergonomics Make Personal Economic Sense
• Organising Files and Folders
• Managing the Paper Trail
• De-Clutter
• E-Mail Mania
• Managing Email
• Using E-Mail Time Wisely
• Beating Procrastination
• Why We Procrastinate
• Nine Ways to Overcome Procrastination
• Eat That Frog!
• Wrapping Up

Course 5 - Certificate In Marketing Basics Online Course
Reviews

• Get a Better Understanding of Marketing and Grow Your Business
• What is marketing?
• Understanding customer needs
• Defining your product or service
• Common marketing types
• Direct marketing
• Active marketing
• Incoming marketing
• Outgoing marketing
• The marketing mix
• B2B marketing
• B2C marketing
• Promotional marketing
• Communicating the right way
• Sell value, not the price
• Fun and entertaining is powerful
• Answers questions honestly
• Customer communications
• Give your customers a voice
• Marketing goals
• Brand switching
• The marketing funnel
• Not taking social media seriously
• Cross cultural and international translations
• Marketing mistakes

Course 6 - Certificate In Creating a Great Webinar Online Course
Reviews

• Deliver Value & Create Lasting Impressions on Your Audience
• What can a webinar do?
• Marketing to Prospective Customers
• Training or Teaching
• Demonstrations and Presentations
• Information Sharing
• Successful webinar criteria
• Knowing Your Target Audience
• Find the right format
• Tailor It to Your Audience
• The Live Webinar
• Two Person Team
• Marketing and social media
• Leading up to your webinar
• Pratice and Rehearse
• Reminder Emails
• Drive up registration
• The Registration Page
• Blog Posts and White Papers
• Offer An Exclusive Deal
• Email Marketing
• Presentation tips
• Sharing Your Desktop
• Strong Visuals
• Interacting with your audience
• Polling and Surveys
• Q&A Sessions
• Mistakes to avoid
• Ignoring Your Audience
• Audience Not Participating
• Timing
• Post event
• Contact No Shows
• Follow Up Emails
• Make It Easy to Share