Advanced Apprenticeship in Digital Marketing

Subjects covered What does the Apprenticeship cover? The programme covers a range of digital marketing skills and some of the available units are; 1. Level 3 NVQ Diploma in Digital Marketing Mandatory Units: • Understanding the business environment • Understand legal, regulatory and ethical requirements in sales and marketing • Using collaborative technology • Principles of marketing and evaluation • Develop own professionalism • Digital marketing metrics and analytics Optional Units include: • Search engine marketing • Content marketing • Email marketing • Imaging software • Principles of social media within a business • Principles of keywords and optimisation • Delivering e-commerce solutions • Brand development • Produce copy of digital media communication 2. Functional Skills: English, Maths & ICT Level 2 3. Employment Rights & Responsibilities Workbook 4. Personal Thinking & Learning Skills On completion What are the benefits? Apprenticeships are a proven way of increasing staff retention and productivity. % of employers who employ apprentices believe that Apprenticeships lead to a more motivated and satisfied workforce. Apprenticeships enable employers to recruit and train the employees to meet the specific needs of their business. For more information or to recruit an Apprentice Please contact our Employer Hotline on Or visit -ct.ac.uk/apprentice