Advanced Apprenticeship in Social Media and Digital Marketing Level 3
NVQ
Blended learning in London
Description
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Type
NVQ Level 3
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Methodology
Blended
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Location
London
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Class hours
448h
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Duration
Flexible
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Online campus
Yes
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Delivery of study materials
Yes
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Support service
Yes
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Virtual classes
Yes
The apprenticeship framework is to develop the knowledge and competence skills required for working in social media and digital marketing roles.
Facilities
Location
Start date
Start date
About this course
The aim of this apprenticeship framework is to provide employers in the public, private and not-for-profit sectors with a workforce who have the skills, knowledge and competency to support business systems, processes and services through social media. This will contribute to making businesses more efficient and productive. This framework has been created to help support the development of the specific skills needed for a job in this social media and digital marketing sector.
The apprentice will be able to carry out following job roles:
Social Media Assistant
Social Media Consultant
Social Media Analyst
Digital Account Assistant
Digital Marketing Assistant
Digital Communications Officer
Community Engagement Officer
Employers are looking to attract applicants who have a keen interest in social media and digital marketing. They expect applicants to demonstrate a "can do" attitude and have basic numeracy, literacy and IT skills on which the Apprenticeship will build.
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Subjects
- Marketing
- Digital Marketing
- Social Media
- Media
- Exploring possibilities
- Thinking
- Generating
- Connecting
- Questioning
- Assumptions
Course programme
Creative thinking:
- Generating ideas and exploring possibilities
- Asking questions to extend thinking
- Connecting own and others' ideas and experiences in inventive ways
- Questioning own and others' assumptions
- Trying out alternatives or new solutions and following ideas through
- Adapting ideas as circumstances change.
Independent enquiry skills:
- Identifying questions to answer and problems to resolve
- Planning and carrying out research, appreciating the consequences of decisions
- Exploring issues, events or problems from different perspectives
- Analysing and evaluating information, judging its relevance and value
- Considering the influence of circumstances, beliefs and feelings on decisions and events
- Supporting conclusions, using reasoned arguments and evidence
Reflective learning skills:
- Assessing yourself and others, identifying opportunities and achievements
- Setting goals with success criteria for your personal development and work
- Reviewing progress, acting on the outcomes
- Inviting feedback and dealing positively with praise, setbacks and criticism
- Evaluating experiences and learning to inform your future progress
- Communicating your learning in relevant ways for different audiences.
Team working skills:
- Collaborating with others to work towards common goals
- Reaching agreements, managing discussions to achieve results
- Adapting behavior to suit different roles and situations, including leadership roles
- Showing fairness and consideration to others
- Taking responsibility, showing confidence in yourself and your contribution
- Providing constructive support and feedback to others.
Self management skills:
- Seeking out challenges or new responsibilities and showing flexibility when priorities change
- Working towards goals, showing initiative, commitment and perseverance
- Organising time and resources, prioritising actions
- Anticipating, taking and managing risks
- Dealing with competing pressures, including personal and work-related demands
- Responding positively to change, seeking advice and support when needed
- Managing your emotions and building and maintaining relationships.
Effective participation skills:
- Discussing issues of concern, seeking resolution where needed
- Presenting a persuasive case for action
- Proposing practical ways forward, breaking these down into manageable steps
- Identifying improvements that would benefit others as well yourself
- Trying to influence others, negotiating and balancing diverse views to reach workable solutions
- Acting as an advocate for views and beliefs that may differ from your own
Advanced Apprenticeship in Social Media and Digital Marketing Level 3