Advanced Diploma in Social Media Marketing
Course
Online
Description
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Type
Course
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Level
Intermediate
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Methodology
Online
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Class hours
23h
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Duration
1 Year
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Online campus
Yes
The Advanced Diploma in Social Media Marketing is designed for anyone looking to build strong digital marketing skills and drive measurable results across modern platforms. Learners explore the complete social media landscape, including Facebook, Instagram, TikTok, LinkedIn, X (Twitter), YouTube, Pinterest and emerging channels. The course covers content planning, audience targeting, paid advertising, analytics, influencer strategies, branding, and campaign optimisation, giving a full understanding of how social media can increase reach, reputation, traffic and conversions.
Throughout the programme, learners gain practical marketing knowledge that helps them create posts, schedule campaigns, analyse performance, and improve engagement. You will learn how to select platforms based on business goals, develop strategies for growth, and use tools such as scheduling dashboards and analytics reports. The course is suitable for beginners and those already working in marketing who want to update their skills in a fast-changing field.
Social media marketing has become essential for businesses of all sizes. Professionals with strong skills in branding, content creation, and paid campaigns are in demand across many industries. Studying this course can support personal development, career progression, or freelance opportunities. It is fully online, self-paced, and accessible from anywhere, allowing learners to study at a time that suits them. On completion, you will feel confident applying social media strategies, increasing engagement, and supporting business success.
Important information
Price for Emagister users:
About this course
Develop strong social media marketing strategies
Create engaging content for multiple platforms
Use analytics to measure performance and optimise results
Plan, schedule, and manage social media campaigns
Increase audience growth, reach, and engagement
Understand paid advertising and budget control
Improve brand presence and online visibility
This course is ideal for anyone who wants to build social media marketing skills, whether personally or professionally. It suits business owners, marketing assistants, content creators, freelancers, aspiring influencers, or anyone responsible for online promotion and communication. The content is delivered in clear, structured modules, making it accessible for complete beginners as well as individuals with existing marketing knowledge who wish to strengthen their strategic approach.
Learners who want to support career progression, help organisations improve their online presence, or explore remote and flexible roles may find this course particularly valuable. Social media marketing is widely used across retail, hospitality, education, non-profit organisations, and corporate environments, so studying this course can open doors to various roles. It supports learners who are seeking personal development, portfolio building, or opportunities to manage online campaigns confidently. The course is fully online, self-paced, and suitable for individuals who want to learn modern marketing techniques from anywhere.
There are no formal entry requirements to enrol on this course. It is suitable for learners aged 16 and above, and it is accessible to anyone with an interest in social media, marketing, or digital communication. A good standard of English, numeracy, and IT skills is recommended to support study, research, and assessments. As the learning is delivered online, access to a computer, tablet, or smartphone with a stable internet connection will be helpful. Motivation to learn and complete the course at your own pace will ensure the best experience and results.
Upon successful completion of the Advanced Diploma in Social Media Marketing, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9 or a Hardcopy Certificate for £15.
This course offers a flexible learning experience designed around modern digital careers. Learners can study at their own pace, revisit lessons, and progress whenever it suits their schedule. The modules are expertly designed to give clear, practical knowledge that can be used immediately in marketing activities. The focus on strategy, content, advertising, and analytics ensures a strong foundation for career development. The certificate adds value to a CV and demonstrates commitment to ongoing professional growth. Whether you are starting a career or looking to update skills, this course provides accessible learning with relevant outcomes for today’s competitive job market.
Yes. The course is structured to support complete beginners as well as learners with some experience. All topics are broken down into clear, manageable modules, starting with essential principles before moving into platform strategies, content planning and analytics. The materials are written in accessible language, making learning straightforward and enjoyable. Learners can also study at their own pace and return to lessons whenever needed, which helps build confidence as skills develop.
Completing this course helps learners build knowledge that is valuable across many industries. Social media marketing skills are widely required by employers, agencies, small businesses and freelancers. The course can support career progression into roles such as marketing assistant, content creator, social media coordinator, or community manager. It can also help learners promote a personal project or business. Adding this qualification to a CV shows commitment to ongoing learning and can make candidates more competitive in online marketing roles.
The course is delivered online through a user-friendly learning platform. After enrolment, learners receive access to all materials and may study at any time, from any location. There are no fixed schedules, which means you can complete the modules at a pace that suits you. Assessments are included to check understanding before completion. All resources, reading materials, and activities are available online, making the learning process flexible, convenient, and accessible.
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All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 7 years
Subjects
- Marketing
- Marketing Strategy
- Email Marketing
- Digital Marketing
- Social Media
- Advertising
- SEO
- Branding
- Business Marketing
- Media
- Media Marketing
- Social marketing
- Production
Teachers and trainers (1)
One Education
Course Provider
Course programme
The Advanced Diploma in Social Media Marketing provides practical knowledge of how to plan, create and manage online campaigns across major platforms. Learners explore content strategy, audience targeting, analytics, branding, paid advertising, scheduling tools and engagement techniques that drive growth. The course also covers trends, storytelling, community building and measuring results to improve performance. It is suitable for those who want to build digital marketing skills for business, freelancing or career development, helping them use social media confidently to increase visibility, reach and impact.
Course Curriculum
- Social Media Marketing-Understanding Social Media Marketing
- Social Media Marketing-Marketing As A Business Priority
- Social Media Marketing-The Buyer Journey
Bob's World View - Social Media Marketing-Social Media Marketing And SEO
- Social Media Marketing-Social Media Marketing Platforms
- Social Media Marketing-Posting On Social Media Platforms
- Social Media Marketing-Social Media Posting Ideas
- Social Media Marketing-Creating A Social Media Marketing Post
- Social Media Marketing-Community Based Marketing
- Social Media Marketing - Building A Social Media And Content Marketing Plan
- Social Media Marketing - Cases Studies
- Creating Social Media Images
- Profile Image - Creating Your Social Media Profile Image
- Profile Image - Lighting And Posing Your Subject
- Profile Image - Editing Your Image With Snapseed On An iPhone Or Smartphone
- Blogging - Copywriting For Blogs And Articles
- Blogging - Writing Your Copy
- Email Marketing - Building Your Email List
- Email Marketing - Using Your Email List
- Email Marketing - Email Copywriting
- Email Marketing - Email Analytics - Automations - Maintenence
Local SEO + SEO - A Guide To Ranking Your Local Business In Google Local Search - Local SEO + SEO - Google Search And Your Position In Local Search
- Local SEO + SEO - Google My Business - A Strong Local SEO Factor
- Local SEO + SEO - Building Up Reviews - Including Google Local Reviews
- Local SEO + SEO - Backlinks - Understand How They Improve SEO
- Local SEO + SEO - On Site SEO - Improving Your Sites SEO
- Local SEO + SEO - Keyword Optimisation For Powerful SEO
- Local SEO + SEO - Local Business Online Marketing
- YouTube Marketing - YouTube Channel Setup And SEO
- YouTube Marketing - YouTube Video Launch Strategy
- Audio Production - Mastering Audio Production For Video And Podcasting
- Video Production - Mastering Video Lighting And Subject Composition
- Video Production - Green Screen Video Production
- Video Production - On Camera Presence - Getting Comfortable On Camera
- Video Production - Writing A Promotional Script For Your Video
- Video Production - Video/Audio Editing With Adobe Premiere Pro + Adobe Audition
- Introduction To Vlogging
- Understanding Instagram
- Quora Marketing
- Pinterest Marketing
- Introduction To Podcasting
Advanced Diploma in Social Media Marketing
