BA/BA (Hons) International Marketing
Course
In Glasgow
Description
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Type
Course
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Location
Glasgow (Scotland)
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Start date
Different dates available
Marketing involves almost every aspect of an organisation, from advertising, sales, market research and new product development to the creation, promotion and protection of a company brand. Through understanding customers, their needs and desires a company can make itself, its goods or its services irresistible to consumers.
This programme will give you the knowledge and skills needed for a successful career locally or globally – not only marketing strategy and brand planning, but also hands-on experience with current digital tools. In addition to specific marketing topics, you’ll learn the fundamentals of business and management and how marketing and brand management impact all aspects of the business.
Our excellent industry links provide you with opportunities to put theory into practice. Throughout the course, you'll get involved in live projects with our industry partners - setting design briefs, gaining one-to-one feedback from industry and building a portfolio of real projects for your CV.
Our programme is accredited by the Chartered Institute of Marketing (CIM) which is the professional body for marketing within the United Kingdom. This means that the CIM values our programme and our graduates gain partial exemption from the CIM diploma exams, putting you firmly on the path to the coveted title of Chartered Marketer.
Facilities
Location
Start date
Start date
Reviews
Subjects
- English
- Marketing
- Maths
- International Marketing
- International
- Industry
Course programme
SQA Higher:AABBB including English PLUS Nat 5 Maths at C
A level: BBC plus GCSE Maths at C and English at B
ILC Higher: H1, H2, H2, H3, H3, including English at H2 or above PLUS Maths at O1
IB Diploma: 25 points must include Maths BTEC Level 3 Extended Diploma plus GCSE requirements
BA/BA (Hons) International Marketing