BA (Hons) Sport Business Management

Module: 4SR056

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

You will identify your current knowledge, experience and interests in a selected area of study and create an action plan to support your progression into Higher Education. You will describe how your previous experiences have provided a platform for you to study sport at university. This will provide a basis to create and develop an action plan for your first year of study. In doing so, you will develop your ability to retrieve information and improve your communication skills.

Module: 4SR047

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

This module aims to introduce you to the key operational responsibilities of a sport business manager. The module examines internal and external policies and processes and explores pertinent legal and regulatory requirements. You will explore principles of operational planning including the development of an operational plan, sport business finance, responsibilities in relation to health and safety and risk management. Real-world scenarios and opportunities to apply knowledge to practice are provided to support your understanding of the subject area.

Module: 4SR049

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

This module encourages you to consider your career goals and aspirations and understand what is required to secure graduate-level employment in your selected industry. You will explore the local job market to understand what skills and experiences employers value. You will complete a range of tasks that enable you to understand where you currently are in developing a relevant skill set in relation to what is required. You will develop an action plan that will enable you to work towards your career goals.

Module: 4SR050

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

In this module you will be introduced to the concept of research in the sport industry. Much more emphasis is now being placed on sports organisations to evidence impact and as such, an understanding of demonstrating impact through research is fundamental to those who wish to work in the sport industry. You will be introduced to different types of research and when they might be used, exploring how research informs practice in the sport industry. You will also develop confidence in your own research skills by learning some of the key processes to collect and interpret data.

Module: 4SR035

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

Sport marketing is a growing industry. This module will give you an insight into sport media and marketing from local, national and global perspectives. You will learn about how media has changed and developed, the different forms of media available within a sports business management context and the contribution it makes to the success of organisations, teams, events and individual performers. You will examine how media and marketing is used in different contexts, for example when organising an event or initiative or promoting activities at a sport facility. You will explore theories and principles of sport marketing and their application to relevant contexts. You will learn how media technology is used to connect with target audiences. In addition you will consider inclusivity and how principles of inclusivity relate to media and marketing. Problem based learning and industry case studies will be used to support your learning in this module

Module: 4SR036

Credits: 20

Period: 1

Type: Core

Locations: Walsall Campus

This module provides an overview of the sport industry landscape. It examines how the industry is organised and funded at both national and local levels. It introduces the different sectors of sport and you will learn about the similarities and differences between the public, private and voluntary sectors. You will explore how policy and strategy shape the activities of the industry. You will develop a broad understanding of the sport industry in this module which will provide a foundation from which to build upon for the remainder of the degree. You will continue to develop your knowledge and understanding of key industry issues in conceptual and applied contexts during the remainder of the degree programme.

Module: 5SR049

Credits: 20

Period: 2

Type: Core

Locations: Walsall Campus

This module aims to build on the first year module The Sport Industry Landscape. In this module you will analyse policy, processes and techniques used to highlight priority groups and ensure provision is targeted towards these disadvantaged groups. The local, national and international climate which informs sport development priorities and practices will be explored.

Module: 5SR050

Credits: 20

Period: 2

Type: Core

Locations: Walsall Campus

The purpose of this module is to provide preparation for your research project at Level 6. Students will engage with the stages of collection and analysis to produce a literature review. Building on their assessment of the research landscape, students will propose to use research methods which provide insights into a chosen aspect of sport business management. Students will also seek to gain ethical approval for their research proposal to inform their progress at level 6.

Module: 5SR035

Credits: 20

Period: 2

Type: Core

Locations: Walsall Campus

This module requires you to undertake a work-based placement related to the sport & physical activity industry. You will develop your identity as a professional in your field, including a set of values, skills, and attributes required for graduate employment. You will build on your understanding and self-awareness developed at Level 4 to negotiate a personal learning agreement, including a set of developmental goals that will enhance your employability. Both during and following your placement, you will reflect on your learning and heightened self-awareness of areas for further development. You will develop your capacity to articulate your readiness for employment to others.

Module: 5SR036

Credits: 20

Period: 2

Type: Core

Locations: Walsall Campus

This module aims to develop your knowledge and understanding of the project management of an event in a sporting context. The module focuses on the development of your capacity to engage with the policies, procedures and practices involved in the effective planning, organisation, staffing and operational management of sporting events. In learning about the challenges of organising these events, you will draw on concepts and theories from the sports industry. Problem based learning and industry case studies will be used to support your learning in this module. Examples will be drawn from the whole spectrum of sports events ranging from local voluntary participatory occasions to highly commercialised and globalised elite sports competitions.

Module: 5SR051

Credits: 20

Period: 2...