Bra Fitting (for Plus Sizes)

Course review:

The Plus Size lingerie market has been a key focus for the lingerie industry for the last few years. Commercially available in the UK through retail now are bras up to a KK cup and research still shows that 80% of UK women are wearing the wrong bra size. Combine this with the fact that 34F is one of the bestselling sizes bought in the UK now, it makes it even more important than ever to ensure retailers offer the right advice when fitting.

Course aims

This course offers delegates the chance to not only expand their understanding of bra fitting techniques but to also gain more confidence in fitting Plus Cup Sizes and ensuring they are offering the most suitable style and advice to customers. Attendees will gain knowledge and hands-on fitting experience, allowing them to provide a more through fitting service and impartial advice when making recommendations.

Objectives

During the course attendees will: • Fitting theory and information specific to plus size bra fitting • Practical bra fitting on a range of sizes • Brand awareness and changes in trends • Best fit practice Learning outcomes At the end of the course delegates will be able to: • Confidently fit bras in sizes DD+, in a wide variety of styles, as part of a retail bra fitting service. • Understand the theory and practical aspects of Plus Size fitting techniques. • Recognise a variety of bra styles as well as design features and innovations. • Recognise the fit offered by key brands and bra shapes. • Offer impartial fitting advice on sizes, brands and styles, and to make an informed decision on the most suitable product(s) to offer an individual customer.

The course is suitable specifically for retail bra fitters but also any lingerie professionals involved in practical fitting sessions and those who wish to gain more experience in fitting sizes up to a KK cup. Delivery The course will be delivered at De Montfort University as a one day course and includes fitting theory and practical bra fitting. Students will then be able to use this knowledge and apply it to working in retail or to further understand bra fitting techniques and common fit issues.