BSc (Hons) International Business Management with Foundation Year

Module: 3BU003

Credits: 20

Period: 1

Type: Core

Locations: Wolverhampton City Campus

This module aims to provide you with an introduction to the general environment in which businesses operate. Through studying this module you will develop an understanding of the contemporary debates on the nature and management of modern enterprises. The module covers internal and external aspects of business – such as people at work, marketing, financial information and operations.

Module: 3GK013

Credits: 40

Period: 1

Type: Core

Locations: Wolverhampton City Campus

In this module, you will work collaboratively with other students on a project that reflects an area of shared interest relating to the broad themes of Business, Law or the Social Sciences. You will have the opportunity to work as a small team to devise, design and plan a project relating to a topic of shared interest. In many aspects of life and work, teamwork and collaboration are the norm to solve real world-problems. This group-based project will allow you to develop a range of skills, including leadership skills, time-management, negotiation, communication, creativity, problem-solving and critical thinking skills. By investigating and responding to a complex question, challenge or problem, you and your group will acquire a deeper knowledge of your topic. The module will conclude with a conference, where your group’s project will be presented to the other groups in your class.

Module: 4IB004

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

The fast-changing world of business is one where firms need to be aware of, respond to, and anticipate changes and also bring them about. International and global aspects of these changes have become of growing importance. The module develops knowledge and understanding of the market economy including the role of governments. Economic, technological, social, political and legal aspects of the business environment are examined as they affect firms, consumers and suppliers of inputs. The growing internationalisation of business is explained with reference to such aspects. This involves examining trade and investment patterns. Some major factors affecting the behaviour and performance of firms are identified in the microeconomic context of markets/industries and the macroeconomic one of the national and international political economy. Financial institutions and their performance are explained in the light of recent problems for banks

Module: 4HR017

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

The module brings together current and emerging issues surrounding employee equality and diversity in a global business context. Participants will be encouraged to explore the conceptual and practical aspects of this field of study in order to understand and appreciate the value of a diverse work force in both national and global organisations. The module also attempts to highlight the ways in which different groups and individuals experience the world of work in different nations and the way that their diversity is managed within the national culture and by leaders of organisations

Module: 4AC013

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

The aim of this module is to provide an understanding of how financial control is exerted over an organisation's activities. Both strategic and operational issues will be considered, along with the selection of financing methods to fund activities.

Module: 4MK006

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

This module offers an introduction into brand management, advertising, marketing communication, digital communication and public relations. Communication is a broad and multi-disciplinary topic which is common to all of these, and throughout this module students will explore different areas of communication theory, including semiotics, communication models and persuasion theory. Students will be encouraged to apply the theory to current brand communication practice, and to critique and create brand communications.

Module: 4HR002

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

The aim of this module is to discuss the nature of employee behaviour in the workplace, and to consider particularly the aims, expectations and ambitions employees might bring to organisations, and the choices available to organisations and managers in managing them. The module seeks to consider the view “from the bottom up”, as well as from the position of the manager. It will also provide students with the opportunity to reflect on their own attitudes, ambitions and motivation to work.

Module: 4MK007

Credits: 20

Period: 2

Type: Core

Locations: Wolverhampton City Campus

This module provides frameworks to understand the importance of marketing within the business environment. It demonstrates an understanding of the marketing tools an organisation will need to use in order to compete in today's dynamic market place.

Module: 5IB005

Credits: 20

Period: 3

Type: Core

Locations: Wolverhampton City Campus

This module is designed to provide the knowledge of the key areas of international business management regarding international business environments across countries, foreign direct investment trend and development, management issues in a global economy. Using case studies, students will be able to understand the important environmental and managerial issues of international business in a real world.

Module: 5BU010

Credits: 20

Period: 3

Type: Core

Locations: Wolverhampton City Campus

The Business Intelligence & Digital Capability module provides an opportunity to analyse contemporary issues and challenges on the management and application of information systems and their impact on organisations. The learning content will expose students to analytical approaches in overcoming competitive challenges in a data driven global context through the concept of business intelligence. Activities will provide students with the opportunity to understand the crucial role of digital capability and apply relevant tools and methods across the enterprise. This module will further engage students towards developing a clear understanding of some these key issues and apply concepts and techniques discussed during the lectures and through independent academic research.

Module: 5IB004

Credits: 20

Period: 3

Type: Core

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