Business Pricing Strategies

Course

Online

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£ 17 VAT inc.

*Indicative price

Original amount in GBP:

£ 17 £ 99

Description

  • Type

    Course

  • Methodology

    Online

  • Class hours

    30h

  • Duration

    60 Days

  • Start date

    Different dates available

  • Online campus

    Yes

  • Delivery of study materials

    Yes

  • Support service

    Yes

Have you ever wanted to start a business selling a product or service? Ever stopped because you didn’t know how much to charge?
This course is designed to lead the student through the best practices for pricing products and services for the purposes of establishing an initial market value. In addition, students will learn how to monitor the market for trends, determine when a price adjustment is necessary, and maintain ongoing market research for application to products and services. If you’re thinking about starting a business, this course will start you on the path to planning and executing a smart, future-focused price point that will set your business on the path to a workable profit margin.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

Some of the topics covered in the course include:

Considerations to Make When Pricing a Product
Pricing your Product
Pricing your Service
Making Pricing Adjustments
Continuing Practices for Price

No requirements.

Fully accredited by ICOES (International Council for Online Educational Standards).

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Subjects

  • Market
  • Market Research
  • Planning
  • Pricing Strategy
  • Promotions
  • Value-Based Pricing
  • Profit Margin
  • Price Adjustments
  • Sales Trends
  • Markup Pricing

Teachers and trainers (1)

Teaching Staff

Teaching Staff

Tutor

Course programme

Module 1 : Considerations to Make When Pricing a Product

1.1 Costs, Profits, and Pricing: How are they Connected?
1.2 When to Should Set the Price Point
1.3 When to Review the Price Point
1.4 Value-Based Pricing
1.5 The Relationship between Product and Price

Module 2 : Pricing your Product

2.1 Market Research for Products
2.2 Cost-Plus Pricing
2.3 Demand Pricing
2.4 Markup Pricing
2.5 Profit Margin and Future Planning

Module 3 : Pricing your Service

3.1 Market Research for Services
3.2 Determining Hourly Rates
3.3 Determining Contract Rates
3.4 Perceived Value vs. Profit Margin

Module 4 : Making Pricing Adjustments

4.1 How to Analyze Sales Trends
4.2 When to Make Adjustments to Price Points (and when not to)
4.3 Promotions vs. Price Adjustments
4.4 Increasing Price Graciously

Module 5 : Continuing Practices for Price

5.1 Ongoing Market Research
5.2 Maintaining a Profit Analysis System
5.3 Monitoring your Market’s Future

Business Pricing Strategies

£ 17 VAT inc.

*Indicative price

Original amount in GBP:

£ 17 £ 99