CIM CERTIFICATE IN PROFESSIONAL MARKETING

The aim of the CIM Level 4 Certificate in Professional Marketing is to provide you as a practising marketer with relevant, contemporary marketing content to equip you for the current global landscape. Learning is brought to life through meaningful and active assessment methods which embrace the modern marketing industry.
You will gain the knowledge, skills and understanding to be able to perform at an operational level and to perform an essential and successful professional marketing role within the workplace.

This qualification compromised of 3 units; Marketing, Integrated Communications and Digital Marketing.

Marketing provides a deeper understanding of marketing’s role, how it can be used to drive success and how you can apply the marketing mix to satisfy customer needs.

Integrated Communications explores the importance of effective internal and external communications in building sustainable relationships and delivering customer value.

Digital Marketing covers digital activities you can incorporate to improve multichannel marketing. As well as the key principles involved in monitoring and measuring the effectiveness of your digital marketing.

Please note: You will be required to join the CIM for the duration of your studies. Assessment fees are currently £130.00 per module so £390 for the course (plus the registration fee of £55). Fees are set by CIM and as such, may be subject to change.