CIM Introductory Certificate in Marketing

LSM Online

Course

Online

£ 500 VAT inc.

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Description

  • Type

    Course

  • Methodology

    Online

  • Duration

    6 Months

This course is for all those who want to find out more about marketing - whether you're in a job that involves marketing or not. It answers the question: What is marketing? But it also aims to develop knowledge and skills for people who are working to support others in basic marketing tasks. Suitable for: This course will enable you to open doors that before seemed impossible, taking your first steps on the pathway to a successful career in marketing. It will also add value to your job by helping you understand the basic marketing tools. With this CIM course, you can gain a recognised marketing qualification to maximise your professional development.

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Course programme

The introductory certificate is the first qualification that students can take when studying marketing.

There are two modules: "what is Marketing?" and "Understanding Customer Relationships."

By the end of first unit, students will be able to understand the role and function of marketing, understanding the marketing environment, the marketing mix, and how marketing is applied in different organisational contexts.

By the end of the second unit, students will understand customers by building and maintaining effective internal and external customer relationships, communicating with internal and external customers and providing customer service for internal and external customers.

Upon successful completion of this course, the student is then eligible to apply for the Professional Certificate in Marketing.

Additional information

Payment options: When you choose to study a professional course with LSM Online, the course fees you pay include the following for each module: * Recommended study text posted to you * Full online access to our Integrated Modular Study System course materials * Dedicated one-to-one tutor service * E-library access * Invitation to attend online exam and assignment workshops Please note that course fees do not include professional body membership and assessment fees. Fees are inclusive of all relevant taxes.
Students per class: 10

See related categories

CIM Introductory Certificate in Marketing

£ 500 VAT inc.

The best Marketing Operations courses

See all

See all