CMS - Content Management System and Marketing

Understand what CMS and marketing is, what it isn’t, and also its role in the overall marketing mix of a company.
Use content marketing for driving other vital marketing channels. These include SEO, social media, and lead generation.
Build strong content and marketing calendars that are in line with the marketing and outreach goals of the company.
Develop a strong foundation strategy for all content marketing efforts and also integrate content across all channels.
View important examples and relevant case studies and see how various companies implement content strategies and measure success.
Optimize the content so that it’s both easy to find on search engine as well as unique. It should cater to both existing and probable customers.

Anyone who wants to pursue a career in content management and marketing can take this course. With the internet boom around the world, and companies eager to make their presence felt on the web, content management offers a rewarding career. The course is mainly aimed at students, professionals, content writers, marketers, medium and small sized business owners, and just about anyone who wants to know about content management and marketing.

A working knowledge of computers and the internet is the main requirement for this course. Some advanced knowledge about how search engines work will be an added advantage, along with social media and online marketing.

The center will contact you once you have sent your information through the form.