Consumer Psychology, Minor
Postgraduate
In Philadelphia (USA)
Description
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Type
Postgraduate
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Location
Philadelphia (USA)
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Start date
Different dates available
The goal of the interschool Consumer Psychology Minor is to create a program that fosters the natural link between Psychology in the College and Marketing in Wharton. To fulfill the Minor in Consumer Psychology students must complete four courses from the Psychology Department in the College and four courses from the Marketing Department in Wharton, and the stats requirement. Both College and Wharton requirements will consist of core courses along with a set of elective courses. College students who wish to minor in Consumer Psychology must count two of the four required psychology (PSYC) courses towards only the Consumer Psychology minor (and towards no other major or minor).
Facilities
Location
Start date
Start date
Reviews
Subjects
- Marketing
- Psychology
Course programme
Introductory Business Statistics
Introductory Statistics (day or summer only)
Probability
Statistics for Biologists
Social Statistics
Quantitative Analysis of Anthropological Data
Statistics for Research and Measurement
Introduction to Experimental Psychology
Social Psychology
Introduction to Positive Psychology
Evolutionary Psychology
Language and Thought
Judgment and Decisions
Behavioral Economics and Psychology
Introduction to Marketing
Consumer Behavior
Data and Analysis for Marketing Decisions
Models for Marketing Strategy
Special Topics: Experiments for Business Decision Making
Applied Probability Models for Marketing
Measurement and Data Analysis in Marketing - Part A
and Measurement and Data Analysis in Marketing - Part B
Research Methods in Marketing - Part A
and Research Methods in Marketing - Part B
Note: Two of the four courses must count ONLY toward the CNPS minor, no other major or minor.
Consumer Psychology, Minor