Cool Hunting

An introduction to cool hunting and trend research using London as a source of inspiration. Designed for beginners, the course will explore relevant exhibitions and museums, and you'll discover places not found in the guidebooks. You'll experience London from a multi-disciplinary design perspective. If you are interested in trends, both past and future, and wish to develop your visual research skills for design, this course will be ideal.

Cool hunting is an increasingly crucial area for many large companies, designers, stylists, and the creative industry in general. If you are eager to learn about the emergence of trends and explore London's role in influencing trends worldwide, this course is a must.

This course is also ideal for those who are unfamiliar with London and wish to explore some of the key cultural aspects of the capital that inform and reflect global trends.

Topics covered

• We will visit key areas of London where trend prediction teams seek out the 'new' and 'underground'.
  
• We will explore the culture and influences that help to shape and reflect new trends: new designers and artists, cutting-edge magazines, contemporary exhibitions and street fashion.

Who should take this course?

• Anyone wanting to explore the emergence of trends and trendy places around London’s cultural scene.
• Those who have a natural curiosity, like travel and have an interest in design and fashion.

Entry requirements: None

Level: Beginners

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Please note: This course is for students aged 18 and older