Cross-Discipline Trend Forecasting

Equipped with your trend forecasting toolkit, intuition and observational analysis skills, and with London as your playground; you will scour the city for triggers and indicators about the future. By studying behaviours, exploring the streets, visiting cultural hubs and exhibitions, you will extract insights that will help you develop trends and scenarios to base your predictions on.

Through a blend of lectures and dynamic workshops, you will be introduced to different approaches such as intuitive and network forecasting, cultural triangulation and scenario planning; and will learn how to best express these to your peers through visual and written means. You will learn about trend driven innovation and come away with a holistic understanding of how trends work and how they affect the strategy behind the innovation of products, services and businesses and the ability to identify 'the next big thing'.

The course accumulates with you communicating your found trend and applying it to the creation of a new product, service or business model within your chosen field.

Entry requirements: None

Level: Beginners

Please note: This course is for students aged 18 and older